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Updated by Kevin Goldberg on Aug 04, 2013
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THE 7 GOLDEN RULES OF MARKETING A SAAS PRODUCT

THE 7 GOLDEN RULES OF MARKETING A SAAS PRODUCT

The 7 Golden Rules of Marketing a SaaS Product - Product 2 Market

The SaaS marketing world is a fascinating one, offering plenty of opportunities to the savvy investor. Many people believe that when it comes to SaaS, every company has its own unique field and set of rules; however, there are certain marketing techniques that apply to everyone, regardless of the business field.