's 2012 Digital Readiness Survey revealed a striking truth: Businesses are burned out on social media and a substantial number of executives fail to consider their social media online reputation, an area of valuable customer views and insights, when making business decisions.
marketing is essential to gain visibility for a company. Without visibility, customers will not be aware of your products and services. Sales conversions are
Social Media and Social Networking now accounts for 18% of time spent online, according to this Infographic by Morrison Foerster Socially Aware Blog. The
Even though Facebook is a social platform populated with seemingly random posts, there is a tested method to getting your fans to engage with your brand & content
How do retailers develop and execute on the right digital and off-line cross channel strategy to maximise consumer engagement? In today's multichannel world, the boundaries between virtual and physical stores are blurred and competition from international retailers is growing.
An important step for a brand that has a social media strategy, and wants to avoid crises, is to ensure that employees understand how to use those tools. This Infographic by Mindflash demonstrates that 76% of companies do not have a clearly defined social media policy.
What time do your readers normally browse through their inboxes? When are they most likely to open and click? Do they read messages that are more than 12 hours old? This involved analyzing 21 million messages sent from U.S.
Twitter is a great way to build and engage an audience with short, timely, relevant messages, what results should you expect in terms of click-through rates?
social media evolves, marketers realize that a social presence is no longer an option, but a necessity. Many have noticed a disconnect, however, between
2012 edition of the 100 Million Club - the watch list of the top mobile platforms and handset manufacturers. This Infographic by VisionMobile will give you
October is National Cyber Security Awareness Month (NCSAM 2012) So what can you do? The idea of NCSAM is to help get the word out and to protect yourself. It more important than ever to safely manage your passwords. Password theft has increased by 300% so far in 2012, and that trend will continue to grow.
The team at This Infographic summarizes the key findings from The State Of Social Marketing Report: 7 Major Findings & In-Depth Analysis surveyed 469 marketers from wide varieties of industries, company sizes and levels of social marketing expertise. Respondents came from a cross-section of executives, managers and those who support the social marketing functions within their organizations.
people do when asked to register for a site.. Bottom line: if you want more people to enter your site, don't ask them to create a new account. Among the
SEO is a large and dynamic puzzle. No one piece alone will achieve and sustain long term rankings. Some pieces are larger, some are smaller, but they are all imperative to a successful strategy. To have a successful SEO strategy, you will need to put all of the pieces of the puzzle together Is Your Site Easy For Search Engines To Read ?
Shalt Create Valuable Content #2. Thou Shalt Optimize Your Lead Gen Pages #3. Thou Shalt Market After the Conversion #4 - Thou Shalt Embrace the Mobile Market
ad will be located on the page, and how much Google is going to charge you for your ad location." Here, Digital Net Agency, takes a close look at Quality
marketing since they don't have a planned approach based on an integrated inbound marketing plan. Smart Insights created an Infographic showing the latest
marketing refers to the marketing strategy of directly involving the customers in a relationship with the brand. For small and medium businesses, engagement
social media terms as verbs? Do You check your Klout score, um, ever? Do You freak out when Twitter goes down? Your answers will determine whether or not you
The Social Customer Engagement Index examines how companies are using social tools for customer service and, more importantly, how customers are responding. The Index uncovered that while intentions to improve customer engagement and relationships via social run high among executives, the reality is that businesses aren't putting their investments where their aspirations are: Becoming a social business isn't dependent on whether or not some of your team uses social networks for marketing, sales, or service here and there.
000 YouTube Channels; measuring top channels metrics around Engagement, Consistency and Influence and ranks who the top are by category. The findings show that
social media? While the social mediums aren't entirely new anymore, opportunity for business are only just beginning to surface. Ongoing research and social
social marketing, do indeed pay back. To address Social ROI, Awareness developed a new framework for measuring social marketing value, believing that social
The State Of Social Marketing Report: 7 Major Findings & In-Depth Analysis 7 items with important business value: Misalignment Between Business Objectives, Measurement Methodologies and Social Marketing Investment Tighter Integration between Social and Rest of Marketing and Business Overall Social Marketers Are Starting to Measure What Matters Marketers Are Yet to Tap into the True Potential of Social Social Marketing Budgets and Resources Insufficient to Drive Value Top Social Platforms: The Big 3: Facebook, Twitter, and LinkedIn Still Dominate Limited Outsourcing
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