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These are the five best articles on business strategy that you can find at corporatemomentum.com.au. The site is filled with information that is free and practical - you can implement it in your business straight away.
This article covers the steps that Corporate Momentum takes to ensure that it doesn't make snap judgements about what drives a particular sales team's performance and culture.
The company is very careful to avoid making early assumptions about the causes of underperformance, hence the turn of phrase "Prescription without diagnosis, is malpractice”.
Read more: https://corporatemomentum.com.au/diagnosis-prescription-implementation
The causes of underperformance in sales are many and varied. In fact, no two companies share the same problem set and the issue doesn’t always sit squarely with the Sales team.
But if low sales are not exclusively a Sales Team problem, what could be the cause?
Read more: https://corporatemomentum.com.au/what-if-its-not-the-sales-team
The key to increasing your business value at exit is to make it hard to compete with and more profitable. Buyers are looking for businesses that have sustainable competitive advantages, in stable or growing markets.
Read more: https://corporatemomentum.com.au/how-can-you-multiply-your-business-value
When you are considering an exit, you must know what your “market” wants to buy to achieve your best sale price. Depending on the scale of your business, you will attract three different kinds of buyer.
These simple facts hold true for every business:
The more you know about your current and potential customers, the better you can speak to their desires and fears, and even come to shape them to your advantage
The more you know about your competitors and substitutes, the better you can exploit their weaknesses and counter their strengths.
