Listly by jessica-clarke
Adobe has officially stopped supporting Magento 1 Commerce & Magento Open Source from June 30, 2020. This update is going to affect more than 250,000 businesses across the world.
If you are one of the businesses whose digital presence is dependent on Magento 1, then you should start planning your migration to a better B2B eCommerce platform as soon as possible.
This post is our humble attempt to highlight the top reasons to help you with your upgrading journey from Magento 1 to a better ecommerce platform
According to this comparison between Magento 1 and 2, Magento 1 is missing major SEO-related features like Duplicate Content, Meta Title, Meta Description, Meta Keyword, and Mobile-Friendliness.
Without these features, it will be difficult for your customers to find you. Not having a mobile-friendly site will reduce your conversion rate significantly.
So, what should you do?
You must act NOW!
Magento 1 is known to have a host of performance issues. Spend an hour on the Magento Community or browse through the internet, and you will realize the truth of this sentence. The most critical of these issues, one that acts as a ‘silent sales killer,’ is its slow page load time.
According to Google, two seconds is the absolute threshold for eCommerce website acceptability. Studies have shown that every additional second result in a significant drop in your conversion rates.
What’s the secret behind Amazon’s eCommerce success? Upselling and Personalized Product Recommendations, which results in 35% of its revenue. And what is the technology that drives this? Artificial Intelligence (AI).
AI is transforming the eCommerce experience as we speak, by providing intelligent product recommendations, personalized campaigns, powering chatbots for buying/ selling assistance as well as customer support.
When Adobe says it has stopped supporting your Magento 1 platform, it means its development team has stopped working on updates and security patches for Magento 1. This means your platform, at this very moment, IS VULNERABLE to cyber attacks and hackers. Hackers may be able to find and exploit security breaches on your site at will.
Having an eCommerce site without marketing automation is like having a store without a salesperson. Who will attract the audience? Who will guide them with their purchase? Who will assist them in finding the right product?
Magento 1 does not come with email marketing or search personalization. You will have to rely on third-party extensions for this. (Source – Graybox)
Let’s say you want to persist with Magento. So, what is the next step? Upgrading from Magento 1 to Magento 2. But it is easier said than done.
Let’s start with the Magento 2 versions available to you.
– Magento 2 Open Source (Free)
– Magento 2 Commerce (Starts at $22,000 per year)
– Magento 2 Commerce Cloud Edition (Hosted version falls in the bracket of $40,000 to $190,000 per year)
Any business which processes, stores, or transmits information listed on credit or debit cards must be PCI compliant. The objective of this compliance is to ensure that their customers’ payment-related data is secured and not exposed to unwanted parties.
To ensure that their platform is always secured and updated with the latest security measures, B2B eCommerce platforms come up with regular updates and security patches.