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Updated by Keith C. Wiggin on Mar 12, 2021
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Marketing Blogs 2021

A white label platform helps digital marketing agencies get the requirements of their clients done. The agency outsources its needs to a white label platform and later resells those services to their clients. DashClicks is s white label agency that provides a whole range of digital marketing services.

Source: https://www.dashclicks.com/

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Facebook Business Manager: A Step-by-Step Guide

Facebook Business Manager: A Step-by-Step Guide

If you use Facebook as an advertising platform for your business, then you should use Facebook Business Manager. It is an incredible managing tool that helps in keeping Facebook's business assets organized, secure, and unified. If you are ignoring setting up a Facebook Business Manager account because of its technical appearance, then we have got you. We have prepared a step-by-step guide to use Facebook Business Manager.

In this blog, we have covered Facebook Business Manager- its features, mistakes to avoid, and a step-by-step guide on how to set up the account.

7

How Marketers Can Use Facebook Pixel in 2021?

How Marketers Can Use Facebook Pixel in 2021?

Do you use Facebook ads? if yes, then you should start using the Facebook pixel. It is one of the key tools you should start using immediately to enjoy the maximum benefits on your Facebook ad budget. Facebook Pixel is a tracking code that is placed on your website.

It gathers vital information about visitor behavior and Facebook ad conversions. You can use the information to remarket, build targeted audiences, and optimize ads. Here are few ways you can use the Facebook pixel to get maximum results like:

  1. Use Facebook Conversion Tracking.
  2. Create Lookalike Audiences.
  3. Optimize Facebook Ads for Value.
  4. Use Facebook Retargeting.

In this blog, we have discussed more Facebook pixel, ways you can use it to gain optimal results, steps to create Facebook pixel code, and more.

6

Sales Funnels vs. Landing Pages: What's the Difference?

Sales Funnels vs. Landing Pages: What's the Difference?

Have you always thought that sales funnels and landing pages are the same? Many people have confusion among the two, but actually, both have foundational differences. Both, sales funnels vs. landing pages are important for generating leads and closing sales but both marketing tools have a different purpose in the buyer’s journey to become a customer.

A landing page is a web page where marketers send users upon clicking on an ad on social media, a website, or an email. Meanwhile, a sales funnel encompasses a buyer’s entire journey, involving many such landing pages.

If you want to understand both - sales funnels vs landing pages and how can you benefit your business from both you can go through this blog. In this blog, we have covered both sales funnels and landing pages and how can you use both for running successful ads in 2021, and highlight their significant differences.

5

Enhance Your Digital Marketing On Budget With SEO Tools

Enhance Your Digital Marketing On Budget With SEO Tools

Having high search engine rankings gives a massive advantage to a business as they can help in generate increased traffic, revenue, and visibility. Showing up on top of organic search results also boosts brand awareness. Though to achieve this, continued investment and consistent efforts of time and money is required. Digital marketing agencies pay a huge sum every month for SEO tools.

But, many small businesses and startups are unable to afford that. To boost your sales and outsmart your competition, you need an SEO tool that is affordable yet robust and effective. Here in this blog, are the nine best SEO tools on a budget that can enhance your digital marketing like:

  1. Google Analytics.
  2. Google Keyword Planner.
  3. SEO PowerSuite.
  4. Open Link Profiler.

These tools are affordable and result-driven SEO tools that you can use to achieve higher search rankings.

4

PPC Keyword Research: Find Keywords For Your PPC Campaign

PPC Keyword Research: Find Keywords For Your PPC Campaign

In order to receive traffic it is essential to know what people are looking for and the search terms they are using. To remain on top of your competitors you need to know the right keywords and rank high for those keywords. In the case of PPC campaigns, keyword research becomes even more important as their success depends heavily on your ability to choose the best keywords that can result in conversions.

To help you find the right keywords for your PPC campaigns in 2021 we have prepared a guide. Through this guide, you will be able to carry out perfect keyword research. In this guide, we have covered in detail steps for carrying out PPC keyword research like -

  1. List branded keywords.
  2. Brainstorm.
  3. Find a product and service-specific keywords.
  4. Use high-intent keywords.
  5. Get competitor insights.
3

14 Digital Marketing Tools You Must Have in 2021

14 Digital Marketing Tools You Must Have in 2021

Digital marketing is not easy. One needs various platforms and tools for successful digital marketing. Digital marketing messages and tactics vary according to where consumers are in the buyer’s journey, their psychographics, demographics, and their place in the sales funnel.

You need several tools and platforms to handle the planning, creation, and execution of digital marketing campaigns. To be a successful digital marketer today, you should be familiar with various digital marketing tools and how to work with them to achieve the best results. These tools can be related to analytics, CRM, content marketing, content management, and social advertising.

Here in this blog, we give you a low-down on the 14 digital marketing tools you should be proficient in to get optimum results.

2

Blog SEO: How to Rank Higher on Google with 9 Easy Steps?

Blog SEO: How to Rank Higher on Google with 9 Easy Steps?

The entire digital marketing industry is using blogging as a technique to increase traffic to their websites. It has become an effective way to attract an audience and increase the visibility of your business on search engines. More and more businesses are including blogging in their digital marketing strategy.

Regularly updating blogs can provide businesses incredible opportunity to rank on search engines and attract more and more traffic. If you want to enjoy the benefits blogging offers, you can go through this article. Through this article, we have covered 9 powerful blog optimization tips -

  1. Edit and Proofread.
  2. Consider the E-A-T Factor.
  3. Optimize Subheads for Readability and SEO.
  4. The Links Must Open in a New Window.
  5. Add One-Click Social Shares.
1

Google Ads or Facebook Ads: How You Can Use Both For Business?

Google Ads or Facebook Ads: How You Can Use Both For Business?

Google Ads or Facebook Ads: Which one should you use? As a business owner, you often face this question. You might have come across both Google Ads and Facebook ads but both work differently. Both have a Pay-Per-Clicks format but have different purposes, where you have to place the bid to show your ads in their ad spaces.

If you have a local business, Google Ads are best and On the flip side, on Facebook, products based on impulse buying are more effective. You can’t say which is better out of these two for your business as their ad mechanism is quite different.

In this article, we will discuss in detail Google Ads and Facebook Ads, and the strengths and features of both these ad platforms.