Digital Marketing Is The New Wave of Healthcare Sectors - Marketing Mercury

In the days when digital marketing was a sheer choice and not a necessity, the healthcare sector was rigid with its marketing strategies and confined itself to channels such as email, print, and TV. No doubt the industry could reach out to its target market; these media are still never allowed to make a real-time change in a campaign. Today, rapidly and ever-evolving factors have pushed the healthcare industry to adapt to newer advertising ways and stay ahead of the curve.