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Updated by Kevin Lane on Feb 25, 2023
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Kevin Lane Kevin Lane
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Digital Marketing

Digital marketing allows businesses to reach their target audience more effectively and efficiently through various digital channels such as search engines, social media platforms, and email marketing. It enables businesses to measure their marketing efforts in real-time, track customer behavior and preferences, and optimize campaigns accordingly. With digital marketing, businesses can increase brand awareness, generate leads, and drive conversions, ultimately leading to increased revenue and profitability.

Source: https://en.wikipedia.org/wiki/Digital_marketing

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