Marketing Intelligence Blog

To find out how Amazon ads were performing against the competition on Google Shopping ads, our Advertising Intelligence collected and analyzed over 72 million ads from 43K advertisers. Amazon spends an immense amount of resources on ads on Google Shopping. GrowByData provides analysis and insights on the contents of Amazon ads. GrowByData provides insights from Amazon SOV analysis on Google Shopping.

GrowByData Price Intelligence Solution collected, tracked, and analyzed winter shoes online google search trend and retail price data and revealed the best day of the week for retailers and consumers. Winter shoe deals are more likely to attract potential customers on Sunday, Saturday, and Tuesday.
We can use retail pricing data analysis to determine which day of the week is best for consumers to get a deal on their favorite pair of winter shoes. Using the data from Google trends, it can be concluded that sellers should provide the best deals on days of the week when more potential consumers are looking to buy their products (i.e. Sundays, Tuesdays, and Saturdays).

Dynamic pricing is a valuable yet misunderstood and under-utilized concept in Competitive Price Intelligence. If done right, a dynamic pricing strategy provides an enormous advantage. Dynamic pricing provides an enormous strategic advantage to boost revenue.
We at GrowByData go through an implementation process to ask our customer's similar questions to set them up for success in dynamic repricing. We match at the SKU level and give high-quality SKU level data. We strongly advise customers to pick the right cluster of competitors and set the right floor prices.

GrowByData Price Intelligence Software monitored Amazon retailer's daily prices for Adidas products. We performed a competitive analysis of Adidas and identified approximately 3,268 sellers of Adidas products.
These data clearly demonstrate how competitive Adidas products are on Amazon. Because of this competition, search monitoring is mandatory for sellers to compete with stores.

In this analysis of Jewelry competitors, we collected Google Shopping retail price data and created unorthodox competitor groupings for emerging and established jewelry retailers based on their initial operation year.

With our GrowByData price intelligence solution, we matched and tracked jewelry items to the variant level and collected daily price data on retailers selling those products. Emerging Jewelers are gaining significant customer outreach as most customers use Online Search Engines. The takeaway is that emerging jewelers are becoming a threat to industry leaders. A time may come when the small fish becomes so big that the big ones appear small, changing the nature of the entire pond.

Winter shoe price changes show that 63% of price changes involve lowering the price while 37% of price changes did not have any adjustments on pricing overall.
GrowByData Price Intelligence Software reveals the current pricing strategies for winter shoes in google shopping and provides a few recommendations you should consider for automated repricing logic: How to Re-Price? Which Products to Re-Price? and When to Re-Price?

We're covering three more categories to find the best day to buy each based on the number of price changes and to provide you information on whether the prices are dropping or rising. Monday is on Top when it comes to Price Competitiveness in all Jewelry Categories.
GrowByData price intelligence analysis shows that Mondays tend to be the day with the most fluctuation in price, whether up or down. If you’re eyeing a specific piece of jewelry, your best bet would be to monitor it for a couple of weeks and check in on Mondays to see if the price rises or drops.

Fear of a virus outbreak tends to alter consumer behavior and demand patterns. Coronavirus has the potential to create more permanent behavioral changes in the way consumers shop. Online shopping will continue to increase even after the Coronavirus crisis ends.
Based on the data and analysis, we at GrowByData would suggest e-commerce businesses change the layout of their enterprise to help meet consumer demands and set a new standard.

Many retailers are already geared up to provide promotional offers and special deals for Thanksgiving, Black Friday, Cyber Monday, and Christmas.
Per experts and search monitoring data, shopping traffic continues to grow from November into December with peak online holiday shopping traffic on Google during the second week of December. We have holistic insights on Shoes based on Google Shopping, which will guide you in the right direction for Brands or Retailers.

As a retailer, it's time to Gear Up and Gets Going. GrowByData price intelligence solution provides some of the tips for retailers to win sales this holiday season. The focus must be on the Product but do not on discount on outstanding customer service experience.
We at GrowByData help retailers stay competitive and on top of the game during the holiday season with Price Intelligence, Dynamic Repricing, MAP Violations, and Inventory product catalog updates.

GrowByData Search Intelligence Tools is seamlessly integrated with smart product data feed solutions to swift product data feed optimization, as per changing market dynamics.
The comprehensive product title analytics powered by data enrichment services ensures your product feeds are 100% optimized to lead a competitive marketing mix score.

Pricing and Merchandising colleagues need high-quality data to ensure their mathematical models are generating precise results. Excel your profession and rise above bad data. Retail Data Science colleagues must not struggle with bad data.
You can deliver the top pricing analysis you are trained to generate. With the help of pure data, do Dynamic Pricing, and apply your advanced models to it.

Using GrowByData's Price Intelligence Solution, we analyzed the SERP monitoring data and competing pricing intelligence data in Google Shopping. We collected highly competitive opportunity keywords for the market analysis of the keyword "electronics".
We collected these data & the product information for November 2020 from "electronics" opportunity keywords and conducted a market analysis on Google Shopping.

Halloween is all about Costumes, Candies, Decorations, and frivolous parties. For retailers, it is one of the busiest seasons with $ billions of spending predicted. With GrowByData Price Intelligence Solution, we collected Halloween costumes and candies retail price data from google shopping and matched the competitors to the product variant level.
For budget Halloween Shopping, head to Walmart, eBay, or Amazon for the best deals. In this article, we have analyzed the price competition of Halloween costumes and candies among retailers with the information of the marketplace that gives the best deal in it.

Competitive Price Intelligencemust offer precise SKU level data and customizable reports. Product Detail Report is one of GrowByData’s proprietary feature reports. It provides detailed information about a product including a List of Competitors selling the same product, Competitor Prices with and without shipping price, Price Change Information, and Product Performance.
Such tools must offer precise SKU level data and have customizable reports enabling sellers.

Marketing intelligence is vital to the success of a company. It helps to understand consumer behavior, and market demands, explore up-selling opportunities and reduce risks. It will empower businesses with 360-degree insights to drive marketing strategy and tactics and help you to maintain a competitive position.
This article will guide you through the different aspects of [marketing intelligence, and search intelligence and help you gain a competitive edge.

Customers generally search on Google before heading to the retailer's website and it has become one of the fastest-growing search tools for Shopping. But is the same true for purchasing Jewelry? Are customers willing to purchase expensive jewelry items online?
By investigating we extracted several jewelry items listed on Google Shopping for price analysis. Rings are the most popular jewelry items followed by Necklaces and Bracelets.

Competitive Price Intelligence tools for Ecommerce provide data to discover competitors monitor their retail prices and implement dynamic pricing strategies to effectively reprice products to win the sale.
This intelligence data is crucial for eCommerce retailers, brands and manufacturers. GrowByData’s Pricing Intelligence provides insights on utilizing 5 steps to deliver accurate retail price data].

It is one of the hardest challenges to provide accurate price comparison. The detail needed at a product variant level depends on competitor clients in different marketplaces, types of product offerings, and direct and indirect competitors. Product matching without considering a variant level match in some marketplaces may be adequate.
However, in most cases, the detailed product data needed to 'match' is much more complex. Sellers must explore variants affecting market pricing, and must demand variant level match from their repricer’s vendor.

Competition is a major threat to any business. In today's highly competitive eCommerce context, a powerful Competitive Price Intelligence (CPI) tool is indispensable for survival. Ultimately, every retailer wants to win.
If you are looking for an edge to grow sales and profits faster, accurate and precise pricing data is critical. GrowByData’s Competitive Price Intelligence tool encompasses all the features which are indispensable for survival.

GrowByData’s experts collected and analyzed the performance of ads for the Apparel & Accessories category on Google Shopping. By considering our ad intelligence insights and our Google Shopping market analysis on Apparel & Accessories can do their best to improve their ad impressions and ad visibility.
Our Search Intelligence will continue to monitor the Apparel ads data to see if the above trends hold or not.

GrowByData price intelligence tool collected retailers' pricing data from google shopping for price competition analysis of sunglasses retailers carrying brands. We matched these competitors to product variant level and tracked retail prices daily.
The price competition analysis of sunglasses retailers in the cluster indicates an aggressive pricing strategy of emerging retailers will become a major threat to Large retailers. Retailers risk getting caught in the crossfire of fierce price competition and losing if they aren’t actively managing this.

Product Matching is the heart of accurate Price Intelligence. The main challenge faced by Competitive Pricing Data providers has been finding a basis for product matching. Product Identifiers define the product you are selling which is important to improve the product matching quality.
With Unique Product Identifiers, GrowByData can seamlessly identify top competitors, and top-performing products, and formulate pricing strategies to give customers an edge

Product price is an important factor impacting sales of any product. The economical price is a dominant factor during the buying decision phase where buyers are always looking for the best deal. Therefore, among other price intelligence strategies, competitive pricing is indispensable to retailers.
The Nearest 5 Competitor report helps a seller to monitor its Nearest 5 competitors in terms of price who sell or offer the same product.

Valentine's Day is just around the corner and, as always, this year it's all about gifts, cards, chocolates, and flowers.
With our price intelligence software, GrowByData prepared the report on these rituals and behaviors which will help retailers better prepare for the holiday. The serp monitoring data shows that department stores are the most popular, followed by discounts and online stores.