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Updated by SF Digital Studios on Apr 09, 2022
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Advanced Google Ads Training

Types of Google Ads Campaign

There are many different types of Google Ads available to create your campaigns with. We often get asked, which is the best one to start with. There is no hard and fast rule it all depends on your business and your products/services. In this Google Ads tutorial, you will learn all about the different ad types and how to use them in your campaigns.

Google Ads Smart Shopping Campaigns

Google Ads smart hopping campaigns keep getting better and better! Google periodically releases new updates and new features. In this Google Ads tutorial, we take a look at the changes to smart shopping campaigns and how to make the best use of shopping campaigns for your business.

Google Ads Search Campaign Optimization Tips

When you are running Google Ads campaigns you must optimize your ads to ensure you get the best results from your campaigns. In this Google Ads tutorial, we share some of our top Google Ads search campaign optimization tips.

How To Do Google Ads Keyword Research for Airport Transfers

Keyword research can be time-consuming and needs updating regularly, to ensure that your ads are reaching your desired audience. In this Google Ads tutorial, we show you how to do Google Ads keyword research for airport transfers Or taxi service.

Google Ads Keywords Grouping

To maximise your Google Ads campaigns you must have your Ad groups and keywords set up and organised. In this Google Ads tutorial, we show you how to do keyword research and keywords grouping.

How To Write Good Google Search Ads

Are you running Google Ads but not very happy with your ad copy? Writing good Google Ads can be tricky, as you need to include your key message, relevant keywords, and a call to action all in 270 characters combined. In this Google Ads tutorial, we show you how to write great Google Ads!

How To See Invalid Clicks In Google Ads

In this video, you will learn about Google AdWords Click Fraud. Google AdWords click fraud is something that pretty much every PPC advertiser suffers from. Google terms this as ‘invalid click’ and has very strong fraud prevention systems & processes in place.

How To Do Keyword Research For Google Ad Groups

In this video, you will learn how to keyword research, organize your keywords in your ad groups, and how to search for negative keywords.

How to avoid getting the Google Ads account suspended?

We have been asked recently 'How do I avoid getting my Google Ads account suspended?' Learn more about Google Ad account suspension and get some pro tips on dynamic search ads and search ads in our latest video.

Google Ads Search Term Report

Use the Search Term Report in AdWords to see how your ads performed when triggered by the search query in Google. It is a very important report which allows us to be more profitable and cuts out the wasted budget.

Google Announces Global Launch of Property Promotion Ads for Hotels

Google Ads has announced the global availability of property promotion ads, an ad format that helps advertisers reach users who haven't yet identified the exact hotel that they'd like to book.

How to Structure a Google Ads Account

In this video, I'm going to show you how to Google Ads account and the structure set up within that account. So if you are new to Google ads, you may struggle with how the account is set up, the campaigns, ad groups where do the keywords and the ads go.

Google Ads Launches New Summary Views User Interface

Navigating Google Ads isn’t always easy, especially if you're a new advertiser or a small business. To make it easier for you to manage your campaigns, Google Ads have rolled out a new summary view.

Responsive Search Ads Are Now Default Ad Type for Google AdWords

The new default for Google Ads is now Responsive Search Ads. Using machine learning, Responsive Search Ads automatically identify the best combination of headlines & descriptions to deliver the right ad to the right person.

3 Best Practices for Responsive Search Ads

To get the best results from your Google Ads Responsive Search Ads, here are some best practices.

Attribution in Google Ads helps you understand the paths that people take to complete a conversion. It awards credit for conversions to different ads, clicks and other factors along the way, so you can focus your investments on the media having the biggest impact on results.

The Secret To The Perfect Google Ads Account Structure

In this blog post, I am going to show you how to Google Ads account and the structure set up within that account.

5 Proven Ways To Improve Google Ads Performance

Do you want to improve the performance of your Google Ads campaigns? Of course, you do. In this blog post, I am going to show you five simple and easy ways as to how to improve the performance of your Google ads campaigns.

What Are Performance Max Campaigns In Google Ads?

Google Ads have just announced the latest campaign, the performance max campaigns. So, in this blog post, I am going to go through what is performance max campaign and how does it work?

Google Ads Not Showing? 4 Reasons Why Your Google Ads Aren't Displaying & How To Fix The Issues

Google Ads Not Running? Don’t worry. In this video, I’ll talk through the reasons why your Google Ads are not running properly and how you can make them show up on the Google search page!

How Does Google Ads Remarketing Work?

Are you maximising your ROI from Google Ads? A simple way to increase your ROI or ROAS is by remarketing your ads to those unconverted visitors so you can bring them back to your website or landing page. If you want to understand Google Ads Remarketing, watch this short video to learn more.

5 Best Practices for Using Google Ads Image Extensions

Here are some 5 best practices for using Google Ads Image Extensions.

How to Find Competitors in Google Ads

Top tips to find your competitors in Google Ads. Watch the video.

Which One Bidding Strategy Will Be Best For Services?

Do you want to know which is the best bidding strategy for your Google Ads campaign? In this video, I'll describe how to use your advertising goals to choose your bid strategy.

How to Run Google Ads without Website

Do you want to advertise on Google Ads without a website for your services or products? in this Google Ads training video, I talk about how you can run Google Ads without a website.

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