Website Advice

It was a bustling Saturday afternoon at my local drugstore. I needed a certain product and didn't have much time. Once in the store, I read the aisle signage for clues as to where my product might be. After roaming around three times, I looked for a salesperson to help me.

Is your small business website effectively pulling in visitors, keeping them around and converting them to customers? If your website is a little more than an online placeholder, it's time to start putting it to work so you can grow your business and take advantage of the huge potential consumer base for the online market.

Regardless of who you are or what you sell--and notwithstanding the increasing importance of social media--your website matters a great deal. Need proof? Trying to grow your consumer e-commerce business? Smart move, consumer e-commerce is growing at a rate twice that of all retail (Forrester data). Looking to drive sales in your retail establishment?

If your site hasn't seen a redesign in the last five years or so, chances are you've still continued to add tons of content. Content is all the rage these days, but it falls flat if you don't consider one of the most important aspects of your site: navigation.

Reizel Sales By the end of 2012, the Internet held nearly a quarter of a billion registered domain names, many of which did their owners no particular favors. Choosing the right domain name is a critical part of defining your business online.