crosby noricks
Interested in a career in fashion PR? Don't miss these reads.
Crosby Noricks an experienced fashion and consumer marketing strategist and founder of PR Couture. Each month, a community of more than 100k followers rely on PR Couture to provide fresh insight into public relations, marketing and social media as well as expert interviews, strategy and job leads.
If you ever told me I'd wear-and like wearing-neon orange tight pants I would have scoffed at you. Now I feel kinda silly about theoretically scoffing at you because I really love these. Published at 8:00 PM Last night, following the senior's fashion show in the afternoon, Parsons hosted a benefit dinner at Pier 60.
The go-to resource for helping independent fashion brands create successful businesses.
Mobile Marketplace Credit Suisse estimates that the wearable technology market will grow from $3 to $5 billion, where it is today, to $30 to $50 billion over the next three to five years. Within retail and apparel, "wearables," consisting of accessories with embedded sensors and displays, are already commonplace from sports brands (think Nike's FuelBand).
Pitch Perfect is a 56-page PDF that has everything you need to start seeing results from pitching fashion media.
High-End Baijiu Only Luxe Label To Crack Top 10 Wuliangye and Moutai are two of China's top spirits brands. According to a recent study conducted by brand consultancy Millward Brown, the only...
Buy In the Name of Gucci: A Memoir on Amazon.com � FREE SHIPPING on qualified orders
Learn how these hard-working fashion PR professionals got their start in the industry and what happened next!
Buy The Glitter Plan: How We Started Juicy Couture for $200 and Turned It into a Global Brand on Amazon.com � FREE SHIPPING on qualified orders
Will Work for Shoes: The Business Behind Red Carpet Product Placement [Susan J. Ashbrook] on Amazon.com. FREE shipping on qualifying offers. Get huge, powerful, cheap exposure for your brand by harnessing the star power of celebrities. If you want your product to be a household name
Fashion Marketing Communications [Gaynor Lea-Greenwood]
Buy How to Become a Fashion Writer: Taking Your Writing to the Runway
Fashion Writing and Criticism: History, Theory, Practice [Peter McNeil, Sanda Miller]
Writing for the Fashion Business [Kristen K. Swanson, Judith C. Everett] on Amazon.com. FREE shipping on qualifying offers. Writing for the Fashion Business is an exciting and engaging textbook that presents effective writing techniques geared specifically for the fashion industry. This text fills the gap between general writing classes and upper-level fashion courses that address writing for specific sectors of the fashion business
Buy In Fashion: From Runway to Retail, Everything You Need to Know to Break Into the Fashion Industry
The Career Code: Must-Know Rules for a Strategic, Stylish, and Self-Made Career [Hillary Kerr, Katherine Power]
Leave Your Mark: Land Your Dream Job. Kill It in Your Career. Rock Social Media. by Aliza Licht, Donna Karan
Tales from the Back Row: An Outsider's View from Inside the Fashion Industry [Amy Odell]
