Despite being a critical part of a webmasters job, SEO remains enigmatic to most business owners. This is because they needlessly complicate the definition and think of it as something too technical to grasp. But in reality, SEO is quite easy to comprehend and is an essential part of any online marketing strategy.
Search engine optimization is a set of practices that improve the inbound traffic to your site from search engines. The process usually involves enhancing your content quality and optimizing the factors that a search algorithm uses to rank websites for specific keywords.
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