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Updated by mjain on Aug 03, 2021
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mjain mjain
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Digitalzone B2B Marketing

Our brand is built on values, dedication and commitment. We understand any business is only as good as people working with it, so we get on our team the best talent that goes the extra mile, for your success.

Digitalzone is helping brands unleash their highest potential. With a robust team of experts, we bring practical and creative solutions for all your marketing needs.

How to Create an Effective Marketing Strategy in 2020

The secret sauce for a successful marketing strategy is in sending the right message to the right and at the right time. What does it do?

7 Best Practices to Drive Customer Engagement - Digitalzone

Customer engagement drives results in the modern market. For a brand, higher customer engagement directly translates to higher customer lifetime value

Tips to improve your Business Writing - Digitalzone

Why should you write in the first place? Because if you don’t communicate well, even if your business has world-changing ideas and expertise to share

How to reach B2B Buyers in 2020 - Digitalzone Business Consulting

With the buying process drastically changed, how you reach B2B buyers this year needs to change too. The customer journey is no longer a linear path.

How to create a great landing page - Digitalzone Business Consulting

Building a winning landing page is not the hardest thing there is, but it needs some skill, and the right ideas blended neatly.

Consumer Neuroscience: All You Need to Know - Digitalzone

Your marketing has a substantial impact on your consumers’ brains, and it’s measurable. Consumer Neuroscience, also known as Neuromarketing, is the field

How to use BANT to Qualify Sales Leads - Digitalzone

Implementing a BANT framework for lead qualification helps you shorten the sales cycle, increase revenue, and identify new business opportunities.

How Content Syndication Works - Digitalzone Business Consulting

What makes people like a piece of content a little more than the other ones? Yes, the answer is Content Syndication. So, let me tell you how it works!

7 Benefits of Outsourced Prospecting - Digitalzone

Outsourcing prospecting is the strategic solution to this sales predicament. The goal is to cultivate a high-performing sales environment,

5 Steps to Get Started with ABM - Digitalzone Business Consulting

Account-based marketing ABM is all about harnessing marketing’s ability to land big deals, the key target accounts that your business has been

7 Tips for Closing More B2B Sales - Digitalzone

The top businesses have one thing in common- they have a phenomenal sales and marketing strategy.

It doesn’t matter how great your B2B product or service is, it’s not going to sell itself. You need a strategy that works for your business, keeps your sales pipeline full at all times and helps you close more deals fast.

Progressive Profiling: How to generate high-quality leads

As marketers, we very well understand the importance of lead generation forms. This is why you need to use progressive profiling. So, get ready to generate

Case Studies - B2B Marketing Company | Lead Generation Agency- Digitalzone

Magento is an e-commerce platform, creating immersive and engaging experiences. Now, you meet your customers where they are. We share […]

How to Market Your Business Online in 2020 - Digitalzone

Marketing is an integral part of every business. But how do you keep up with the fast-paced marketing landscape? How do you attract new clients?

Ultimate Software Case Study - B2B Marketing Company | Lead Generation Agency- Digitalzone

Ultimate Software is an HR tech company, helping businesses manage human capital and create impressive brand experiences by providing excellent HCM solutions.

All you need to know about Native Advertising - Digitalzone

Native advertising is one of the most effective advertising concepts. These ads blend perfectly well with the content of media where they are displayed,

The Ultimate Branding Guide for 2020

Effective branding kindles the imagination and excites your audience. It doesn’t only attract the right people to your brand but also makes them want to belong to your brand.

Design Thinking for Marketers - Digitalzone Business Consulting

As the world turns increasingly digital, if you want your marketing to succeed- design thinking can no longer take a back seat. It has to run the show.

The SEO Basics Every Marketer Must Know - Digitalzone

It’s a no-brainer that for a powerful digital presence, you need your website to rank higher on search engines (SEO) The key to getting this done

Creative Strategies to generate more B2B leads - Digitalzone

If you’re creating the same content and using the same marketing strategies for b2b leads as everyone else, there is a snowball’s chance in hell

7 ways to attract user attention in a distracted world

Creating marketing collateral requires tons of effort on your part, but the trickier part is getting people to pay attention to what you’ve created.

The successful B2B marketing strategy for 2021 - Digitalzone

After witnessing the unpredictability 2020 threw at us, we need to rethink our B2B marketing strategy in a way that aligns with today’s reality.

7 Powerful Email Marketing tips to drive Conversions

Email marketing is a great way to boost your brand awareness, website conversions, and bottom line. But, you don’t straight away jump to the good part. You need to build a robust foundation to make email marketing work for your business.

The first question you must ask yourself is- what is the goal of your email campaign? Define your marketing objective and make sure your email marketing adds to it. It should be all in unison, all marketing methods working in a perfect symphony.

How to Build Successful Demand Generation Campaigns - Digitalzone

Demand generation is a marketing strategy that fills the gap between sales and revenue by driving the relevant audience towards your products or services.

How to make Outbound lead generation support your Inbound Marketing

Without effective lead generation, B2B brands cannot accelerate pipelines and grow revenue. Marketing teams often find themselves in a dilemma when it’s about choosing between an inbound or outbound strategy for generating leads.

But there’s no either-or answer here. For marketing to succeed in today’s age, there has to be a perfect blend between inbound and outbound marketing.