Video Conferencing has gained traction during Covid 19. With future work being remote, enterprises are considering video conferencing as an ultimate solution to connect with remote workers, customers, and employees. We are seeing increasing usage in every area of administration such as recruitment, doctor consultation, govt administration, live streaming etc. This made us introduce this added feature at the right time which would increase our reach & user base.
As per DataLabs analysis, Indian businesses are less likely to keep their software and tech platforms updated, which can be seen in the rising number of cybersecurity and data theft incidents in India. India is a very price-sensitive country and always looks for free products, whereas good security is a major cost component in the development of video conferencing apps, so secure apps are less likely to be free.