how to Manage your leads in Zoho CRM?

Zoho CRM is a cloud-based business management platform that offers sales and marketing automation tools with helpdesk, analytics, and customer support functions. From lead generation to scoring, to conversion Zoho CRM ensures proper follow-up to move your leads through the sales pipeline. Zoho CRM helps to convert more leads, engage with customers, and grow their revenue. It is basically a customer relationship management software while Bigin helps growing sales teams close more deals in less time. This software is designed to help the sales team of the organization. Zoho Bigin is ideal for small businesses and will contain some basic measures to track leads and conversions. As your business grows however there might be a number of moving parts and objectives that you are trying to track and measure.