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Updated by Millennial Mind Sync on Jun 08, 2020
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Top Email Marketing Platforms for Independent Musicians

Email Marketing is still one of the most effective marketing platforms independent musicians can deploy to promote their music. These are the top platforms for independent musicians.

Sendinblue

When it comes to deploying an effective email marketing strategy as an independent musician, Sendinblue excels. For starters, it's 100% free to try and the free option will allow you to collect or upload unlimited contacts! With Sendinblue, there really is no excuse to start utilizing this marketing strategy for your music. Sendinblue also goes beyond just traditional email marketing. SMS Marketing, Built-in chat functionality, and much more. This is a robust communication tool that will help you build and nurture relationships with your fans. Their marketing automation, segmentation and transactional messaging tools make this perfect for those selling beats as well. Retargeting, and Facebook (Instagram) Ads, can all be effectively deployed right from their unique platform. Again, 100% free to try. You need to get on this bandwagon if you aren't already tied to an email marketing service.

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E-goi

E-goi

E-goi is another platform that you can trust to get the job done for you when it comes to email marketing and marketing automation. Sign-up and instantly get all the necessary tools needed to turn your music promotion efforts into a machine. And their pay as you go option makes this an extremely attractive solution for music makers just starting out. I highly recommend you give E-goi a try when you're developing your email marketing strategy.

GetResponse

GetResponse is a platform I highly recommend. It's also free to try for 30 days with no credit card necessary. What separates GetResponse from its competition is its live Webinar functionality that is built into its marketing automation. If you're someone who could take advantage of this by selling courses for making beats or creating sample packs, it's a nice bonus for you. There's also an emphasis on sales funnels with this platform which also makes it a nice choice for those who will be selling merchandise, or beats. Definitely give them a look!

Moosend

Moosend is free forever. It also happens to be one of the top email marketing platforms for independent musicians. I really enjoy the advanced personalization features that come with that platform. They will absolutely aid you in establishing and nurturing relationships with your fans, contacts, and subscribers. You have nothing to lose by giving them a try and seeing if it's a good fit for you.

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Aweber

Aweber

AWeber is one of our top 5 BeatStars marketing integrations. If you're selling beats through that platform, you'll definitely want to give AWeber a look. They have everything you need to run effective email marketing campaigns to promote your music. Check them out!

Mailchimp

Mailchimp is one of the most reputable email marketing and marketing automation platforms there is. It's a platform you can definitely trust your music promotion with. Mailchimp can also be integrated into BeatStars, so if you're selling beats through that platform, it's one you'll definitely want to take a closer look at. I do find some of the other platforms to be more user friendly with better free options that offer unlimited contact uploads, but that doesn't make Mailchimp a bad choice if you decide to go in that direction.

Active Campaign

Active Campaign is another platform that can do it all. While they are definitely not the most affordable solution, you will get a ton of tools that will help you take the promotion of your music to the next level in a really efficient and effective way. Add them to your list of platforms to check out when you're doing your research.