SEO Tips

Over the last few years, many things have changed in the world of search engine optimization, and for this very reason we are going to talk about the changes that have been placed and also about the principles that are unchanged even today after upgrading, for example, if you see for yourself that today the density of keywords in a certain content is not the fundamental principle of gaining organic traffic, but instead today you have to make the right, and the related keywords your target and they should be used in your website content as a puzzle that fits perfectly!

According to a recent survey, 71% of B2B buyers said they consumed blog content during their buyer’s journey. The number only proves that blogging should be a vital part of your content marketing strategy.

In the world of search engine optimization (SEO) it has become absolutely clear that if you want to generate leads, it is necessary to provide users with high-quality content. Content is essential, no matter what your business model is, and is a key part of winning the trust of potential customers. That is why content marketing becomes increasingly important within the digital marketing mix of companies. According to this detailed Demand Metric infographic, 90% of companies use content marketing. There’s no question that content marketing is one of the most powerful online marketing strategies to get more traffic and more conversions, both in the B2B ( business to business ) and B2C ( business to client ) areas. In fact, according to recent studies, most of those responsible for the marketing of B2B companies plan to increase their budget dedicated to the marketing content and in order to promote the generation of leads. Furthermore, another advantage of content marketing is that it costs 62% less than other traditional marketing strategies and generates 3 times more leads.

Three years ago, it seemed to be the year of Pinterest. Moz’s Rand Fishkin himself included the emerging social network among his 2019 SEO forecasts, and in fact, according to the latest Shareaholic data, he got it right: Pinterest is, in fact, in second place in the Social Media Traffic Referral, only surpassed by Facebook.

Local SEO stands on top of the digital marketing necessities for Small scale businesses. In addition to these, market giants profit from Local search engine optimization too.

Keyword stuffing is the process of adding as many keywords as you can in the same web-page. This is done to help the content rank higher up in the search engines.

The way people search online for their queries is changing with time. In the early age of the internet, people used to write their queries in the search bar.