Get the attention and dedication of customers through contests, social media, loyalty programs, and more. Shopify is widely known as an excellent e-commerce platform for any business of any size to grow. A lot of people who use Shopify know that there are a lot of ways to grow your business with the help of shopify analytic app.
Marketers know that email marketing segmentation lists can improve open and clickthrough rates. Mailchimp’s latest user data showed that segmented campaigns get 14.37% more opens and 64.78% more clicks than non-segmented campaigns. That said, figuring out the best way to segment your email marketing lists can be a huge undertaking. To make it a little less daunting, this post…
Customer Segmentation for your eCommerce brand is important but, interpretation of its benefits is much more vital. Customer Segmentation is the best criterion to know your customer better via which you can pitch your message better. Segmentation can be tricky and complex. However, segmenting your customers can provide tremendous returns when compared to ‘one-size-fits-all’ approaches…
micro-segmentation is the carefully thought of marketing strategy that is hyper-personalized and is perfect for identifying the interests of specific individuals
In years past, personalization and segmentation may have been optional, but no more. In 2018, marketers have to meet expectations and that means creating relevant, personalized messages that subscribers want to read. Research shows marketers lean on email marketing to create a personalized experience for customers, compared to other options: There’s no question, there’s a…
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Creating segments of one has been a longstanding mantra for marketing. With the advancements in big data analysis, it is now possible to cluster users into smaller segments as opposed to macro segments. This type of an analysis is called microsegmentation and has been increasing its popularity among eCommerce marketers. Microsegmentation is in itself a targeted…
Customer segmentation is the method of breaking a target market down into segments using specific variables such as demographics, behavioral, psychographic, benefits sought, geographical, etc. Customer segmentation, also known as consumer segmentation helps identify the particular needs of each segment, discovering the best fit for a product, ultimately serving the segment better. 10 Customer Segment Examples…
Customer segmentation is the method of breaking a target market down into segments using specific variables such as demographics, behavioral, psychographic, benefits sought, geographical, etc. Customer segmentation, also known as consumer segmentation helps identify the particular needs of each segment, discovering the best fit for a product, ultimately serving the segment better. 10 Customer Segment Examples…
We are all aware of how adversely this pandemic, COVID-19 has affected the entire world. And the eCommerce ecosystem is no different, we’ve all taken this hit w
Are you hesitant to break into eCommerce because of certain concerns and setbacks? It's actually important that you learn about e-commerce as soon as you can.
The eCommerce conversion rate tells you how well all your digital engines are working to get your customers to buy your products. Your eCommerce conversion rate
The pandemic, unfortunately, shows no sign of abatement at the time of writing this blog. Over 175 countries have reported active cases of COVID-19, known to be
