So, you have planned a 5-star event at a 5-star venue, what are you going to do to make it easier for your audience to find a seat there? Of course all your previous events were “invite only,” so this time around you decided to venture into a more elaborate setting. You are seeking more exposure and the footfall is expected to be in multiples of what you had recorded during all your previous promotional events. But how are you going to ensure that you are able to achieve this feat and not fall flat on your face?