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Updated by RecurPost Social Media Scheduler on Mar 04, 2022
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RecurPost - Social Media Scheduler With Repeating Schedules

RecurPost allows you to automatically share your updates at the best time, saving you countless hours and increasing your social media engagement every week.

https://recurpost.com/

Social Media Scheduler with Repeating Schedules | RecurPost

Kickstart your social media marketing and manage multiple social accounts from a single dashboard with one powerful and affordable social media scheduling tool.

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How to launch your brand on social media

How to launch your brand on social media

In this modern world, Social media is turning out to be one of the most effective tools to market your brand stand out of the crowd.
When social media branding is done correctly, your brand can be published and established in a huge way. Social media branding is about consistently using social media platforms to engage with the targeted audience.
Social media makes branding easy and helps to get the best customer suitable for your brand.
When you get social branding right, the rest of the sales process becomes more efficient. Social media branding allows you to break through the clutter so you’ll be easily recognizable to your target audience and ultimately drive more business, leads, and sales.
Here is a step by step guide to launch your brand successfully on social media:

Start a plan-To make the launch of your brand successful you need to have a plan.

Audience-The most important part of any kind of marketing plan is knowing your audience. Planning your social media marketing.

Develop anticipation-It is often said that anticipation is better than the destination.

Proper use of hashtags-Hashtags could be something that could even turn out to be more popular than your brand name.

Create exemplary content-Create attractive content that makes people read about your brand.

Collaboration is the key-Collaboration is the key to creating viral content.

Prepare and schedule-As the date for the launch is set, prepare for the day and schedule the list of posts for the launch with the help of social media scheduling tools like the recurpost.

Engage with your audience post-launch-Interaction with your audience is very important to keep your brand in the market and make it successful.

Analytics-Measuring your efforts monthly, quarterly and annually to determine what’s best to achieve your goals.

For more details about the step click the link below
https://recurpost.com/blog/how-to-launch-your-brand-on-social-media/

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How to use LinkedIn as a b2b marketing platform

How to use LinkedIn as a b2b marketing platform

Linkedin is a social networking site that is used specifically for the business community.
Linkedin is the social media platform that allows users to connect with other professionals worldwide.
If you wish to promote your channel on one specific platform, it should be LinkedIn.
The numbers show that the platform isn’t just a good choice for B2B marketers – it’s the best.
The cost per lead is lower then conversion rates are higher as compared to other advertising networks. Plus, there are plenty of ways to find leads for free, and a couple of tools that make the process easy.
Linkedin provides a number of options for target advertisement which helps you to target a specific group of people from the population with the help of social media to deliver your content only to them.
Targeted advertising in its most basic form allows businesses to target a specific demographic, based on a number of different factors.
LinkedIn has made the target advertisements more interesting, by introducing Matched Audiences.
Launched in 2017, Matched Audiences introduce a new set of targeting capabilities for business, which help in targeting a more specific demographic through Website Retargeting, Account Targeting and Contact Targeting.
Those 100+ million decision making users are proven to take action and with LinkedIn, it has become very easy.

The guide how Linkedin help and to use it in b2b marketing is as follows-

Business profile-A profile that describes your business in an attractive way that people like to visit.

Website traffic-Linkedin does not just help you to generate leads but it also beneficial to drive traffic to your company’s website.

Keywords-The use of the right keywords can make you reach your target audience.

Community features-community features in LinkedIn help to enhance your experience. These features help you market your business.

Content-Good content attracts more audience if the content is not good the brand won’t be successful.

Audio-visual-Nowadays, People prefer to watch the video as compared to written content as try to add video in your profile.

Consistency-Consistency is most important to keep you, clients, with you and get more clients. It’s not necessary to manually upload content every time. You can make use of social media scheduling tools link recurpost.

Showcase page-Showcase pages are basically made for B2Bs to generate leads. The key benefits are that they bring order to your LinkedIn marketing.

Sponsored Ads-Sponsored Content ads are the most convenient form for b2b businesses to generate leads.

To know the details about how to use and how LinkedIn helps in the marketing of your B2B click on the link below
https://recurpost.com/blog/how-to-use-linkedin-as-a-b2b-marketing-platform/

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Viral Marketing in 2020 – How can you make your brand viral

Viral Marketing in 2020 – How can you make your brand viral

Viral marketing is an organic marketing method that relies on users to spread a message or content piece from a brand. Viral marketing is often unpredictable and never guaranteed, but, when done right, it can be a huge boost for business.
Viral marketing can be done only when there are one or more mediums to spread a message. The mediums should be a communication channel with pre-existing social networks, either offline or online.
It’s important to note that virality doesn’t necessarily mean positive.
The purpose of most viral marketing campaigns is to stand out, many campaigns have a few similarities that can be easily replicated and adapted.
It’s easy to say that viral marketing would not exist without social media. Without social media, there would be no vehicle for news or information to spread as rapidly as it does.
One of the best ways to spread a viral marketing message is by building a network of influential supporters to help disperse it. This can include hiring people with huge online followers to spread your message, connecting with journalists to cover your story and paying salespeople to introduce your concept to the people. The more people talk about your product, service or brand to people who trust them, the more successful your campaign will be.

Viral marketing is one of the most powerful ways to make a business stand out. some strategies to increase your chances of going viral:

Right time-To make your content go viral, it is essential to post at the right time when more people are likely to come across your content.

Right audience-It is important that you keep in mind your target audience before creating anything. Keep your audience’s age, gender, location and preferences in mind before creating any content.

Right platform-The right kind of social media platform is going to help you in making your content viral. You should choose a platform according to your audience and content.

Right/unique content-Viral content is good content, it’s not important that it’s popular content.

Right people/influences-Choosing the right influence to promote your campaign is very important.

Right words-Creative hashtags are the time bombs of the viral marketing industry. They can make or break your campaign.

Right amount of sharing-The more your the better it is for your brand.

Right features-Using audio-visual content attracts people like no other. Make use of videos that convey a lot. Infographics, memes, long-form content, posters ..use it all.

Wokeness -Create content that is in no way derogatory to any particular community, race, gender, etc. The kind of content that is humane and up to date with the trending memes.

To know the details about Viral Marketing in 2020 – How can you make your brand viral click here

Social media scheduling tools: Top 8 software

Social Media Scheduling Tools can enable you to remain involved throughout various social networks, even though the social media marketing team has called it a day. Time and tide wait for none, and the world is not going to stop while you sleep. Since information technology is taking over the globe, more and more physical work is being transferred to technology.

Thus, what makes you think that your social media networks can't be automated?

With your various customers, multiple profiles, busy lives and short time, it is still important that you handle your client's social media accounts with sheer smartness. To fulfill this requirement, you're going to need some smart scheduling tools to take the pressure off your back.

So, here is a list of 9 social media scheduling tools that will make handling of social media accounts as easy as pie.

RecurPost:

The top one on this list ought to be RecurPost. It is the cleanest and most effective social media scheduling tool available in the market. It allows you to schedule and share your posts across all your social media accounts. This way, you will be able to upload the content at the best time possible.

It recommends the best time to post by using an AI-based scheduling system. RecurPost has a unique feature that enables you to download weekly white-label reports. Its reposting feature helps in driving new traffic without the need for creating new content every time.

Post planner:

Post planner is a very affordable and easy to use social media scheduling tool. It is an innovative and result oriented software. This tool aims to provide exceptional and measurable results.

You can search for the types of posts that are currently in trend by using the “Find” option. It helps in creating content without having to stress too much. This also reduces the time that you have to spend in searching and planning content creation.

It is trusted by over 276,000 people to manage their content with ease.

Social Oomph:

This tool offers various features for various social media channels. It's a perfect resource for people working in groups because you can add colleagues to your account, allocate them work, and organize people in various teams. This offers a 30-day free trial period that contains all of the premier features.

It also has the option of creating posts that will delete automatically after a particular period of time. Before using the name “Social Oomph”, it was named “Tweet Later”.

Sendible:

Sendible is the ultimate software to simplify your social media scheduling activities. It promises that it is more than just a social media scheduler, and helps in building social media accounts too.

Business people, freelancers and marketing managers highly depend on this tool to schedule and manage their posts, as this software has a user-friendly interface and is very easy to navigate. This tool also measures your performance with the help of Google analytics integration system.

Meet Edgar:

Meet Edgar sets your social media scheduling activities on auto-pilot. This tool basically was created with the idea of saving time and creating consistency in social media posts. The feature of evergreen posting automatically refills your queue. Thus, your queue is never empty and you do not ever run out of new updates.

Even after your content is posted, it stores them in a categorized format. It also auto-schedules your posts which helps in increasing engagement. Meet Edgar’s support team is always available to help you with all your problems and issues.

AgoraPulse:
Flexible timing and unlimited single-click reports are provided by Agorapulse. The social inbox is one of the best features of this social media scheduling tool. It enables you to go through your social media mentions. It has a special queuing system which makes bulk upload very easy and effective.

The limitation is that it allows you to manage only 3 platforms - Facebook, Instagram, and Twitter. However, these 3 platforms can be managed in a great manner and some users have said that it has worked wonders for them.

The analytics feature will help you to find out the people that are most interested in your content.

Zoho Social:

Zoho Social says that it is the easiest way to manage your brands on social media. One of the most interesting features is that you can build a publishing schedule and view a pipeline of content. It gives you predictions of the right time to post.

The features that this tool provides are bulk and automatic scheduling, keyword tracking, multi-channel management, shortened links, and one window management. Like several other scheduling tools, Zoho social also has an analytics feature with in-built reports.

Crowdfire:

Crowdfire is a social media scheduling software that helps you in finding content and publishing it too. Its unique feature is that it provides customized post suggestions for different social media platforms.

It allows you to check out what your competitors are posting - which will help you in formulating strategy and posts. There is also an application available for both ios and android.

There are many other social media scheduling tools available from which you can use. It’s all about finding the one that fulfills your requirements in the best possible manner. Compare all the options, their features, and pricing plan to know the best tool for you.

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ROLES OF SOCIAL MEDIA DURING A PANDEMIC

ROLES OF SOCIAL MEDIA DURING A PANDEMIC

We all are packed in our homes and fighting with a pandemic that is affecting the entire globe. The world around us has suddenly turned upside down. The COVID - 19 virus is getting uncontrollable and there is no end in sight till now.

Industries have shut down, offices are closed, shopkeepers are having fewer sales and people are struggling with lost jobs. Still, everyone has to do their part in reducing the fear and panic caused by the pandemic.

The details about the virus and its effects are something that you already know about. It is the time for a dissimilar conversation, a talk about social media and how it is impacting people during this Coronavirus pandemic.

During the 1918 flu pandemic, which affected the 1/3rd of the world's population, people were not having access to social media as we have in the 21st century. Can you imagine a random school teacher coming to your house and suggesting you to wash your hands? Well, that’s what happened during the 1918 flu pandemic.

Today, with the help of social media, we are not only getting the latest news updates but are also using it to provide personal and business information. This is a great way for businesses to show support to their employees, clients, and customers. And the government authorities are also using social media, especially Twitter, to provide facts and updates about the COVID 19 pandemic.

But, there are always two sides to a coin. While social media is used to spread positivity and information, it is also being used ferociously for spreading fear and numerous rumors. Let’s see what impacts have social media made - both good and bad - and how it can be used more carefully while battling with the Coronavirus pandemic.

Pandemics that occurred in the social media age

Before the COVID 19 pandemic, three other pandemics occurred in the past ten years, when social media was used throughout the world. The H1N1 swine flu pandemic, Zika outbreak, and the Ebola virus - all of them affected the social media conversations.

A few years ago, around 2014, health organizations started to launch campaigns on social media. Influencers also helped them in spreading information to people. But still, social media sites were not able to identify the fake accounts and those who were spreading misinformation.

Today, that is completely taken care of as there are measures taken to remove and close down the accounts that are doing harm to the community. The functionality of social media sites is improved, a verification badge is given to big influencers, organizations are communicating better, and people are more cautious about what they share on their profiles.

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8

YouTube Analytics: 12 Metrics you should know

YouTube Analytics: 12 Metrics you should know

In order to make the most out of your YouTube channel, you have to learn how to use YouTube Analytics to the optimum. When you want to grow your presence and create content that is appreciated by people, you need to know your audience’s behavior. And that’s where YouTube analytics comes to your rescue.

You might sometimes feel that analytics are boring, but it can immensely help you in molding your content strategy and attracting more people to your YouTube channel. From total video views to the number of unique viewers, from finding out audience demographics to seeing your most liked content - you can find every little detail using YouTube analytics.

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Twitter Advanced Search: All you need to know

Twitter Advanced Search: All you need to know

Whether you are looking to find out potential customers or provide service to the existing ones, whether you want to keep a track of your competitors or search for your brand mentions - you can do everything using the Twitter Advanced Search tool.

As a social media platform, Twitter is full of opportunities to generate leads. You can interact with your followers and turn them into customers very effectively.

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Facebook business manager: A complete guide for beginners

Facebook business manager: A complete guide for beginners

According to the latest statistics, Facebook currently has over 2.6 Billion monthly active users. So you can understand the potential of Ads on Facebook. Now that Instagram is also integrated with it, you can successfully run ads on both the platforms together using the Facebook business manager.

On Facebook, you can aim at your targeted audience. Running ads on Facebook will push relevant traffic to your website. As a result, it will help to increase your sales and maximize brand awareness.

We have the complete beginners’ guide, which explains everything about Facebook Business Manager tool and how it will help your business to grow.

Starting a Blog: 20 Blogging Tools Each Blogger must have

A comprehensive list of 20 blogging tools that will help you in everything from generating content ideas to publishing and marketing.
Blogging is simply an art, and with the right tools, the art can shine. It doesn’t matter if you are having a well-established blog or just starting a new one - the smart use of blogging tools will help you in getting things done quite easily. To complement your writing, we have created a list of blogging tools. These tools will help you in everything from generating content ideas to marketing it effectively to the right audience.

The best & worst time to post on Instagram in 2020 [Ultimate Crib Sheet]

Find out the best and the worst time to post on Instagram according to your industry and the practices that you can follow to gain more enagagement.
Gone are the days when Instagram used to show posts in chronological order. As the algorithm has been changed to the most relevant content appearing on your feed (also considering the freshness of posts), it is now more important that you select the right and the best time to post on Instagram. This will make sure that your audience engages with your content.

Instagram is one of the top three social media platforms, and the users are only going to increase in the coming years. And when you want to get more engagement on such a platform, you need to know about the behavior of your audience.

The better you learn about your audience, the better you will able to create relatable content that drives engagement.

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Best Time to Tweet: When to tweet for higher engagement?

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