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As a Shopify store owner, you might be thinking about ways to increase profits and retain your loyal shoppers. This is a question that most store owners come across daily, no matter if they are just starting or have an established enterprise.

Did you know ecommerce businesses contribute more than $461-million in revenue every year? Also, this figure is expected to grow by a whopping 48% in the next 5-years.

Backlinks are an integral part of your off-page SEO strategy. But not every ecommerce store owner can get this step right. The competition in an online selling space is already high. You’re competing against ecommerce giants like Amazon and Walmart - brands that everyone knows and trusts.

Running an online business without a compelling brand strategy is like driving a car without fuel. Even a vehicle with the best specs fails to move forward when there is no fuel.

Social media has become an inevitable part of our everyday lives. As brick-and-mortar stores remain mostly closed during a pandemic, almost all businesses, whether big or small, are switching to an online selling space to hock their waves.

Gone are the days when ecommerce selling was only about owning compelling products. Today’s buyers look for an all in all amazing buying experience when they enter any online store.

We have talked about different ecommerce strategies in our recent posts, ranging from backlink creation to CRO and influencer marketing to leveraging the right branding tactics to boost your ecommerce sales.

The biggest challenge for any online seller in 2021 is to differentiate their business from others.

E-commerce has gained massive popularity in recent years. Especially after the COVID-19 crisis, a lot of brick and mortar stores are switching to an online market space to sell their products.

Ecommerce has become more powerful than ever before. Many brick-and-mortar stores have decided to take their business online during the pandemic to reach their potential customers.

Conversational SMS marketing might prove to be the missing puzzle to the ultimate strategy you're looking for to boost conversion rates, maximize sales, and effectively handle your post-sales support. This includes cracking the cart recovery code and recovering lost sales efficiently—and effortlessly.

Landing pages are an integral element of your marketing and sales funnel. CRO experts have generated more than $1000,000 for Moz with only one landing page, a few powerful emails, and a winning CTA.

Have you ever wondered why many visitors leave your store without buying anything? Conversion rate optimization is quickly becoming one of the essential elements of an ecommerce marketing strategy in 2021.

Facebook advertisement emerged as an impressive digital marketing tool that has helped thousands of businesses promote their products and services online.

While ecommerce platforms have made it incredibly easy for people to plan and set up their online store, each step involved in the process needs to be carefully examined to succeed.

The global ecommerce market is expected to hit $24.3 trillion by 2025. Platforms like Shopify, WordPress, and WooCommerce have made it easy for business-minded people to start and run their businesses online.

We admire that about you. Your entrepreneurial spirit is very much alive and kicking. Your burning desire to reach “the goal” amidst all the challenges deserve recognition.

Picture that: you have invested your time and money in knowing about your audience's buying preferences and interests.

Brick-and-mortar stores are quite different from online stores. When you enter a physical store, you're greeted by a smiling shop assistant who's all ready to help you out at every step of your buying journey.

Making a landing page that converts visitors into leads or customers isn’t hard. However, it does take work. It needs to look good and create a stellar first impression, as it marks the first crucial step at the beginning of the buyer’s journey.

Marketing trends are fast evolving - faster than ever. We have witnessed many trends and channels come and go quickly in recent years.

Did you know you're leaving lots of money on the table if you're not implementing the best practices for A/B testing?

With Shopify, anyone can start an online business without any difficulty. The platform offers plenty of features for new sellers, making it easier for them to set up a store with limited finances.

eCommerce has been steadily growing and shape-shifting in recent years, accounting for 16.1% of the worldwide retail sales. And the dropshipping industry is projected to reach a market valuation of a whopping $557.9 billion before 2025.

Online business and marketing go hand in hand. Having a successful dropshipping store and killer product range isn't enough to get you sales. It is necessary to implement suitable marketing tactics to double your dropshipping sales and conversions.