Become a Copywriter and Be Your Own Boss

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Copywriters interpret how a potential market will react to an advertising proposal, and write material to advertise products or services. With experience, and sometimes further training, copywriters may become creative directors in advertising agencies where they supervise the work of staff in the design area, or advertising managers in retail or manufacturing firms.

Thinking of becoming a Copywriter? Learn more about the role including real reviews and ratings from current Copywriters, common tasks and duties, how much Copywriters earn in your state, the skills current Employers are looking for and common education and career pathways.

Copywriters interpret how a potential market will react to an advertising proposal, and write material to advertise products or services. With experience, and sometimes further training, copywriters may become creative directors in advertising agencies where they supervise the work of staff in the design area, or advertising managers in retail or manufacturing firms.

If you are a talented and creative writer, a copywriting position might be a good fit for you. Find out what the job entails and how to land one.

Copywriters generate content (also known as ‘copy’), which is used either to promote a product or service, or to advise others on a particular subject area.

As part of our series looking at alternative jobs in design studios, we speak to Sam Pollen, head of digital writing at Reed Words, about how he got to where he is, his day-to-day role and the best and worst parts of working in brand writing.

Build a successful freelance copywriting business - turn basic writing skills into a paycheck.