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Updated by J-P De Clerck on Jun 13, 2013
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Content Marketing & Storytelling eBooks

Find inspiration in this curated list of content marketing and storytelling eBooks and papers.

Source: http://www.contentmarketingexperience.com

Hot Marketing E-Books

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Transmedia Storytelling

This is the seventh report from our upcoming People's Insights Annual Report titled “Now & Next: Future of Engagement”.

Content: The New Marketing Equation

Content marketing requires a shift in company culture, resources, budgets, partners and strategy.

How to Plan a Content Strategy

This eBook focuses on the preparation you will need to do if you're planning a content strategy for your brand and the starting point for your strategy.

Content Strategy

Content strategy is all about leveraging content in strategic, measurable solutions to thrive in a multi-channel ecosystem. A short but well-structured overview of a content strategy approach by SapientNitro.

Content Marketing and the Professional Services Website

Provides 3 recommendations for how to apply a content marketing strategy to a professional service firm's website.

A field guide to the 4 types of content marketing metrics

A new ebook from Jay Baer, Convince & Convert, and the Content Marketing Institute: A Field Guide to the Four Types of Content Marketing Metrics/