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Updated by Sailani Tours N Travels Private Limited on Feb 19, 2020
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Personalization in travel for better customer experience

Personalization in travel for better customer experience

Travel marketers have touted the concept of “personalization” in tourism since the past few years. And, by reaching the fag end of 2019, we know it is time for the travel brands to evolve beyond broad-based personalized targeting. There has to be something new by 2020 and beyond that defines smart travel along with customized travel experiences.

Travel brands across all business sectors are beginning to realize the method of following the customer journey. So, what travellers want at the time, is a more tailored approach and access to marketing than what’s currently offered. It will demand a zeal to take tour and travel packages personalization to the next level, emerging beyond their wide target segments and commodity products to provide precisely the right product, to the right consumer, at the right time.

Is personalized travel a broader possibility for travel brands?

Personalization or customization across varied consumer touchpoints has always been the purpose of travel experts and marketers. A recent study from Epsilon found 87 per cent of consumers are more inclined to make the trade with travel brands offering personalized experiences.

What is getting even more exciting is that technology can be used in creating bespoke travel experiences! Major brands are spending on creating tools and utilizing the existing options such as social media to find out about the demographic data with psychographic data. The right mix of the CRM and loyalty data along with factors such as real-time trip intent indicators (such as search and booking data) can be tailored to make marketing programs and create the best tours and travels itineraries. When done correctly, this can systematically deliver exceptional customer experiences.

The longstanding guide for travel marketing targeted the business traveller or leisure or luxury traveller specifically. Travel, being mostly occasion-based, should be equalled with the impulse of that person at that moment, and then use that to ascertain how do they want to engage when they’re in that situation.

Ending thought

Millennials will most definitely visit Sailani Tours N Travels website and conduct literally hundreds of searches prior to completing any planning and booking. The brands need to realize how to recognize those intent signals, decipher them, and act on such touchpoints. This is when you will need trip-based customization. And, the initial step is to be able to acknowledge how travellers are thinking.


Top Rated Tourist Attractions in Switzerland

Top Rated Tourist Attractions in Switzerland

Switzerland is the ultimate holiday destination on everyone’s bucket list. It is a dream honeymoon destination, too, for its exquisite natural beauty and romantic atmosphere. Plan your Swiss holiday with Sailani Tours to help you at every step. Here is a shortlist of the top-rated tourist attractions in Switzerland to help you choose your tour and travel packages.

Albula/Bernina Railway line

Yes, this railway line has been declared as a UNESCO World Cultural Heritage Site because of the majestic train ride it offers. The Rhaetian Railways runs along Albula and Bernina, going through almost 200 bridges, various tunnels, and viaducts. The ride gives you spectacular panoramic views of the Alps and the dense Alpine forests. The views are just magical.


Jungfraujoch moves you to the top of Europe to give you breath-taking views. The observation terrace here is a popular tourist destination. It is the starting point of the longest glacier in Europe and also has the very popular Eiger Trail and the beautiful glacier village, Grindelwald.


As the name suggests, Interlaken is a place existing between Lake Thun and Lake Brienz and is a top favourite among vacationers in Switzerland. While several cosy hotels, cafes, and vibrant flower gardens surround Höheweg, tourists can also enjoy the views of the mighty peaks like Eiger and Jungfrau enveloping the place. Sightseeing from a bird’s eye view is also quite popular thanks to the cable cars, mountain railways, and ski lifts. You can also take for a cruise in the lakes to enjoy the scenery on all sides.


Lucerne is the quintessential place to be in to enjoy the best of a Swiss holiday. It has everything you need to get the real feel of Switzerland. Lucerne is surrounded by lofty mountain peaks, has age-old frescoed buildings, waterfront promenades, bridges, and beautiful fountains. This medieval town has an old-world charm along with its picturesque landscape, which is hard to miss. It is also the place to enjoy some great music concerts.

Sailani Tours N Travels can help you finalize your tour and travel packages to enjoy the best of Switzerland, starting from pristine glacier trails to medieval towns and panoramic views of peaks and forests.


Cool and Unusual Things to Do in Spain

Cool and Unusual Things to Do in Spain

Spain is a country that brings to mind its colourful life and culture and illustrious history. Spain has several unique experiences to offer you during your holidays that you cannot get anywhere else in the world. Explore Sailani tours and travels website to know more.

Take a tour of the only underwater sculpture park

Atlantic Museum in Spain was created by artist Jason deCaires Taylor and is located near the south coast of Lanzarote. Visitors need to scuba dive about 12 to 14 meters down into the water to view this fantastic and unique museum housing about 300 figures. This is one of the most unusual things you can ever do.

Marvel at the magnificent artwork of the Skate Park Church

The century-old church at Santa Barbara in northern Spain was crumbling into ruins before it was given a new form and converted into the State Park Church. The interiors were reworked into magnificently vibrant multi-coloured artwork by the Spanish artist Okuda San Miguel. It is a wonder to behold.

Watch the second-largest chair on earth

The craze for unusual chairs and thrones has risen in recent times thanks to Game of Thrones. It isn’t a throne but is not unusual in any lesser way. The small Spanish town of Lucena in southern Spain has the second-largest chair in the world.

Visit the only ice bar in the world

Icebarcelona bar on the El Somorrostro beach is the only ice bar in the world, which lets you have a fantastic time. The coolest thing to do in the Spanish summer would be to chill in the beach ice bar overlooking the azure beauty of the Mediterranean Sea.

Spain has got a vast number of unique places to visit to have the most unusual vacation of your life. While you can enjoy the Spanish natural beauty and the rich architectural heritage, trying out these unique things will make your holidays memorable.

Sailani Tours N Travels is the most exciting tours and travels website to check out.


Breathtaking Places in Germany to Visit Before You Die

Breathtaking Places in Germany to Visit Before You Die

Germany is a country that has both the busiest cities in the world as well as the most breathtaking rural landscapes you can find. Sailani Tours is one of the best tours and travels operators that can arrange for you the most exciting German holiday. Here is a small list of the best places to visit in Germany at least once in life before you die.

Freiburg im Breisgau

This German city in the southern part of the country is known for its old-world charm. Renaissance University has the only Gothic church in the country. The quaint old town is quite romantic in its way and has the Bächle or the water-filled artificial canals running along with the city. If you are too tired walking down on a summer day, you can dip your feet in the cool water and relax.


It is a tiny town in the Black Forest region but is one of the most picturesque places to be in. This small town is on the top of a hill, and the view will completely amaze you. It has a vibrant look because of the colourful buildings constructed in the typical German post and beam style. Also, don't forget to check out the pretty Christmas Market here.


Another picturesque village nestled in the Black Forest region is Triberg. The tiny village stunning landscapes, waterfalls, vintage cuckoo clocks, and traditional German culture and cuisine will leave you highly impressed. There is also a Black Forest museum to experience the history and culture of the place. One added attraction is the famous Black Forest cake.


The medieval city of Regensburg is a quiet and quaint place to be in while you are in Germany. The 12th century 16-arch bridge made of stone across the river is stunning to look at. The trees creating a canopy over the river and the bridge look exception during the fall season.

From medieval cities with ancient architecture to quaint villages with picturesque settings and traditional culture, Germany has spectacular places to witness. Sailani Tours N Travels can help you have a dream trip to Germany.


What Will Make the Trip to Austria Memorable?

What Will Make the Trip to Austria Memorable?

Not everyone thinks of visiting Austria when they are planning a vacation. But Austria is among the many beautiful places to visit in Europe. One of the many welcoming things of Austria is that you can visit it at any time of the year because the winters are as beautiful as the summers. Here’s a list of things you must include in your travel packages.

The royal view of the Imperial Palace

While in Austria, why not start with the capital city itself? Situated in Vienna , the Hofburg is the Imperial Palace. This palace is a manifestation of several architectures, including Gothic, Baroque, and the infamous Renaissance architecture. Get a glimpse of Austrian history by visiting this place during the vacation.

A day in Admont Abbey Library

Admont Abbey Library brings the phrase ‘Twist in a Tale’ to life. The library space is actually located inside a monastery which serves as a housing to the Benedictine monks. But don’t worry, it is not going to take you a day to browse through this library!

Where Mozart was born

If you are into classical music and want to know all about the infamous musician Wolfgang Amadeus Mozart, then this is the place for you. Mozart’s humble home in Salzburg has been renovated and made into a museum. It holds everything from his musical instruments to his paintings.

World of the Ice Giants - Eisriesenwelt

Eisriesenwelt comes from the German dictionary, meaning World of Giants. It is known to be the world’s biggest ice cave. The cave covers almost 42kms in the Hochkogel Mountain. The guides here can arrange for a hike around this place.

The serenity of the Schlegeis Lake

You can always end the day on a peaceful note by marvelling at the sight of the Schlegeis Lake. The shimmery azure blue waters are guaranteed to calm you down. The scenery looks more beautiful owing to the mountain range encircling it. You can go on a short trek around this place.

Austria is mostly a historic place, and you can get a glimpse of the age-old times here. While in Austria, do not miss out on the numerous churches, museums, and enchanting castles! Plan your vacation with Sailani Tours N Travels to get the most exciting travel packages.


Explore the Rann Utsav in India This Winter

Explore the Rann Utsav in India This Winter

Rann Utsav is a festival of joy and is celebrated by people in Kutch, Gujarat. It attracts plenty of tourists every year during winter vacations. This unique region in Gujarat is the home to the largest salt deserts in the world.

If you are planning to a holiday tour, Rann of Kutch anytime from now, the best time you do it is during the Rann festival that is held during the winter vacations every year.

Favourable reasons you should visit Rann festival

Pleasant Sight-seeing

During the winter months, the Rann festival takes place, and the weather out there remains attractive and ideal for sight-seeing. Accommodation facilities get through a renovation as many tourists prefer to stay in the White Salt desert. Hence, if you are looking for better stays, access to these for greater comfort during the festive season actually counts!

Cultural Immersion

Also, tour operators usually suggest travelling to west India during this time as you get to see the cultural immersion of the region through daily festivities and musical performances. Mainly, if you are bringing your family along with you, it's going to be the best time you can ever think of visiting Kutch.

Enjoy various activities

Rest of the month, Rann usually remains unexplored. Still, during the festival season, you may count a large number of exclusively organised adventure activities like Paramotoring, parasailing, camel cart rides, Segway rides, ATV rides.

Sailani Tours N Travels offer advantages to the visitors during this part of the year with better accommodation and travel deals to facilitate their bookings during the Rann Utsav! So, in case you want to enjoy lavishing travel packages, check out!


Things to Do in Malaysia

Things to Do in Malaysia

Malaysia is a nation that is rich in culture and heritage. The best thing about this country is its ecological beauty and diverse population from various backgrounds, be it Indian, Malay, Arabic, European, Chinese and more. This, in turn, justifies the location of temples that are adjacent to churches and mosques.

Also, the nation is rich in offering a wide variety of delicious meals. Thus, hawkers move around on tricycles, bicycles, foot, vans and motorbikes to sell off their preparations. One can depict it quite quickly through the vendors who line up on the footways, side lanes, air-conditioned restaurants, markets and food courts within the shopping malls - indeed an ideal tribute for holidays.

Malaysia is a hub for several renowned attractions, be it the summit of Mount Kinabalu, the natural waters of the east coast at Pulau Redang, the world's tallest twin towers or the elegant Cameron Highlands.

Here are some of the cool attractions of Malaysia that are a must go:

Petronas Twin towers

Petronas Twin towers are in the heart of Kuala Lumpur comprises of conference halls, office buildings, and a sprawling 50 acres park. These buildings primarily house the headquarters of the Petronas company.

Georgetown Historic city

Penang's capital, Georgetown is accorded as the UNESCO World Cultural Heritage site, upholding a fusion of eastern and western influences. It is famous for refurbished Chinese manors, artsy cafes, boutiques and rowdy pubs.

Redang Island

Pulau Redang is situated about 45 km north-northeast of Kuala Terengganu. The Bugis from Indonesia were the first settlers to land up to here. This island is one of the most popular destinations, known for abundant marine life.

Sailani Tours N Travels, a renowned travel agency is there to offer you the best of the travel deals!


Must - Visit Places in Singapore

Must - Visit Places in Singapore

Singapore, also known as the Island City, is one of the most favourite tourist destinations for many! Without a doubt, this place receives a lot of admiration from the people around. Thus, it is one of the must-see spots for every traveller. Other than luxury hotels, excellent dining provisions and tall shopping malls, there's a lot more about this city-state. It has a rich history that makes this futuristic city a real go!

Here is a list of the must - visit places in Singapore during your vacation.

Marina Bay Sands

Marina Bay Sands includes a luxury hotel that runs through the canal. You can see the double helix bridge from the top and then, the guests are also allowed to use the Infinity pool. One can even choose to grab a coffee from the rooftop restaurant!

Botanic gardens

Singapore received its first UNESCO World Heritage nomination for the Botanic Gardens. It homes the wildlife creatures with the motif to let the tourists get through a thrilling adventure in due course of their trip. The impressive National Orchid garden is one of the best spots out there!

Singapore zoo

It is a fabulous place to visit during the vacations, and there's certainly no doubt about it! From orangutans, chimpanzees, zebras, mole rats, white tigers and kangaroos to that of lush vegetation, you get to see all at a place.

Well, there's a lot more to do in Singapore. From Night Safari to that of the Hiring Bird Park, you get a lot of options to check out at this beautiful place. Sailani Tours N Travels, regarded as one of the best tours and travel websites, offer the best of the deals in every category.


Things to Do in New York to Make Your Holiday a Memorable One

Things to Do in New York to Make Your Holiday a Memorable One

New York is such a huge hub that you won't be able to check out all the fantastic places over there even if you live a lifetime at that place. Thus, it is indeed a very daunting task to figure out where to start your NYC trip from!

In case you have any recent plan to take a trip to New York. You can only feel bored over there only if you aren't aware of the best of the options you have over there. Here are some of the mesmerizing things from various travel packages with Sailani Tours that you may sketch to do during your trip:

Visiting the Statue of Liberty

If you get back from NYC without seeing the Statue of Liberty, it's more like returning from Paris without witnessing the wonders of the Eiffel tower. While visiting this place, make sure you take a tour around the city and go on a Staten Island Ferry ride for free.

Go hopping through the museums

NYC is home to more than 80 museums, including that of the Museum of Sex to that of the very classic American museum of natural history. Although it is quite impossible to cover all of them in 1 trip, make sure that you at least visit a few prominent ones during your trip.

Visit the Ground Zero

It is one of the best things to check out, and we include it in our travel and tours package, and while you go there, ensure the fact that you stop inside the Oculus.

A trip to NYC will never be satiating enough without reliable tour operators. We, at Sailani Tours N Travels, take care of your priorities to help you fetch the best of the best!


Best Places to Visit in Your Fijian Adventure

Best Places to Visit in Your Fijian Adventure

Whether you are thinking for a romantic getaway or a solo trip, a vacation to Fiji would surely be a thrill, provided that you spot the locations right! Here are the top places in Fiji to cater to the specifications and preferences of almost all travellers:

Fiji Museum

It is a must-visit place if you want to witness the cultural and historical legacy of this island. Fiji's last double-hulled kayak, Ratu Finau, and war clubs are some of the things that you would never want to miss!

Colo-I-Suva Forest Park

Do not forget to add this 2.5 sq km forest park into your tours and travel package to Fiji. The lavish rainforest with tropical plants and the flowing waters of the Waimanu River are some of the best sights you would love cherishing!

Sri Siva Subramaniya Swami Temple

This Hindu temple is a clear epitome of traditional Dravidian engineering. Although it isn't the best of the sites to visit in Fiji. But if you want to feel the vibes of Indian culture and artworks. The wooden sculptures and idols of Gods and Goddesses are some of the attractions of this place.

Sigatoka Sand Dunes

Sigatoka Sand Dunes is a must-include site in every Fiji travel packages. This national park is 5 km long, 1 m wide and 20 m high, attracting nature lovers from all over the world. If you are one of that person who loves to spend time in peace, visit this location without a doubt, and you are going to love it!

Sailani Tours N Travels is one of the best agencies offering the best of the travel experiences to its customers at the most lucrative packages, and our Fijian adventure is just a 'wow' in this category.


Top places to spend your vacation in Auckland

Top places to spend your vacation in Auckland

Are you planning a trip to New Zealand? If you have any recent plan, make sure that you do not miss out on this beautiful city, Auckland. From the Sky tower to that of the lush mount Eden, it's a canvas which you can paint just as you wish to!

Sky tower

This 328-meter tall sky tower remains open from 8:30 am to 10:30 pm (Sunday to Thursday) and 8:30 am to 11:30 pm (Friday and Saturday). It is a popular hub for tourists who prefer to engage themselves in an adventure.

Queen Street

Are you wondering about enjoying your nightlife in Auckland? Well, Queen Street could be the best idea for you with a plethora of restaurants, cafes, shops and more. Also, if you are crazy about music shows and local theatre performances or enjoy shopping, this is a must-go!

Rainbow's End

If you want to re-live those young days once again, Rainbow's End is one of the best places in Auckland to try out this vacation. This place is full of rides like Power Surge, Log Flumes, and Roller Coaster. I am pretty sure that your kids are going to love it!

Waitemata Harbour

This crystal-clear water body is a perfect holiday destination for tourists who would love to check out the magnificent view of Auckland city. The name "Waitemata" comes from the Maori language, which resembles 'obsidian glass.'

If you are still in a dilemma in making up your mind, our executives of Sailani Tours N Travels are here to guide you along the way. We would ensure that your trip becomes comfortable and enthralling to you, something you would preserve forever in your memories!


Top Attractions to Visit in Angkor, Cambodia

Top Attractions to Visit in Angkor, Cambodia

Angkor in Cambodia, also regarded as the centre of the Khmer empire, is a beautiful destination with a plethora of amazing temples and buildings. Amidst this immensely packed tourist spot, it is still breathtaking to see the ruins and temples - that redefine the beauty of this place once again!

Here are a few favourite tourist destinations in Angkor that are a must-see! You must not miss these places during your Angkor holiday.

Elephant terrace

This 1000-feet terrace of elephants is one of the most popular tourist spots that address various public ceremonies and royal events. It is one of the most elegant views of this place, and you would hardly find time over here without a bubbling crowd. Thus, ensure adding this spot in your holiday packages to Angkor.

Preah Khan

If you love visiting temples, this is one of the most popular attractions to try out! A large Buddhist University with one thousand teachers out here is something you would love to watch out! Although this place is left unrestored, with mosses and stones scattered all around, yet it still brings up that nostalgic feel of the palace of Yasovarman II and Tribhuvanadityavarman, along with the historical battle that was addressed here once upon a time.

Pre Rup

It lies about 2000 feet south of the East Baray. Rajendravarman, after taking over the throne, coined this place as the capital of Angkor. The steep steps of this place seem no less than a pyramid.

Sailani Tours N Travels is one of the best tours and travels websites offering lucrative deals to make your vacation the best! We ensure that you have the utmost comfort throughout the journey and the best of the experiences with us at the most competitive holiday packages!


3 Top-rated Attractions in Rome

3 Top-rated Attractions in Rome

When you are in a city filled with too many icons of Christian faith, it's indeed a challenging job to find out where to start your trip from! Let's take you through the obligatory sites that are a must-visit in Italy! So, if you are thinking to spend your upcoming vacation in Rome, here are the ones you shouldn't miss by any chance:

Colosseum and the Arch of Constantine

Colosseum, the present-day inspiration of football stadium, is designed based on the oval Roman plan. It is one of the largest structures in the state, addressing a wide range of performances, shows, games, and circus. If you are resembling to spend your holiday enjoying some of the most magnificent sights, here you go! Besides, the Arch of Constantine lies adjacent to the Colosseum. The Senate erected this arch in honour of the emperor of the state.

Vatican City

The Vatican City is the smallest city occupying an area of 44 hectares or 110 acres. It is a place of historical legacy with Pope and authorities in the St. Peter's Square and St. Peter's Basilica, situated amidst the gardens encompassed by the Vatican walls. Some of the must-see elements in your travel packages should include Pieta, Michaelangelo's masterpiece, Borgia apartment, Raphael rooms, and more!

Trevi Fountain

Fontana di Trevi is the largest fountain in Rome and a masterpiece of the 17th century. Nicolò Salvi created this fountain for Pope Clement XII between 1732 and 1751. It is one of the most popular attractions in Rome.

Sailani Tours N Travels offer exclusive travel packages at the most competitive prices with several top-rated destinations to guide you along the way to your spot.


Best Places to Visit in Langkawi

Best Places to Visit in Langkawi

If you are one of the persons who love beaches, make sure that you do not miss out visiting the pristine beaches of the Langkawi during this vacation. From natural landscapes to cheap shopping provisions and exciting nightlife, you have it all!

If you are looking forward to doing some activities, you are most welcome to participate in diving activities. Of course, Langkawi is one of the best destinations in Malaysia, and here are the top attractions of the place:

Langkawi Sky Bridge

It is an exciting place that has a 125-meter-long pedestrian bridge. Besides, it gives a pleasant view of the verdant Gunung Mat Cincang, Telaja Tujuh waterfalls, as well as several islets surrounding the Langkawi.

Eagle square

Eagle square is a 12-meter tall sculpture of an eagle that was posed to fly. It is a must-see place for visitors who are somewhere close to the sea. It houses a plethora of miniature terraces, fountains, and restaurants.

Thus, if you are going to Langkawi, then you should not miss an opportunity to go to this place. Seeing the ferries near the harbour is yet another pleasant sight of this location.

Underwater world

The underwater world Langkawi houses several species of water, which includes creatures like rockhopper penguins, flamingos, seals, mandarin ducks, and seahorses. This is no less than heaven underneath the water with close up views of green turtles, sharks, and giant stingrays. It is no less than a paradise in itself.

If you are still wondering about which places to start with when you are visiting the Langkawi, you may always seek for a travel agency that gives exciting travel packages. Sailani Tours N Travels is one of the best travel companies that offer affordable and attractive packages.