A position is a simple, singular concept.
Positioning is all about having a position from the brain . The position, to succeed, should be something you are passionate about. It must be authentic and something your prospects need. It must be applicable and distinguish you from your competitors.
Google Charges money via"paid search" to place your listing on the top of the very first page of their search results. It requires this service AdWords.
The Listing result will include a little box with the word"Ad" inside. They do work and are most often done together with organic, or non-paid, search.
Google does not Charge for organic search. But it is going to take time, ability and creative ability to succeed in search, therefore some companies hire an outside firm or person to help.
The key to success with natural Search is significance. Google's No. 1 task as a search engine would be to serve up what the searcher needs.
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