Jimmy Wilson
Today we are going to talk about two of the most used eCommerce platforms for the configuration of an online store: WooCommerce and Magento. Each of them has specific functionalities that will come better or worse depending on the type of store we want to set up. But what is the best platform for eCommerce Web Design Dubai ?
Learning Curve: The learning curve of WooCommerce is relatively low, which means that its users take less time to understand it. This, in part, is because it offers fewer configuration options than other more complete platforms such as Magento. The Magento learning curve, on the other hand, is higher due to the complexity of managing its functionalities.
Installation / Configuration: That the installation of WooCommerce is simple is, among other things, because it is a WordPress plugin, so if we already have a website developed in WordPress it is only about expanding its functionality including eCommerce with a simple click and at any time whenever, as we said, the website has been designed in WordPress. On the other hand, if we had a website and we wanted, over time, to install an online store in Magento, we would have to, one of two: change the complete configuration of our website to make the integration or design another website with independent eCommerce web development dubai. In addition to this, the installation of Magento, although it has been simplified in more recent versions, entails greater complexity due to the possible errors that arise during it.
Catalog: WooCommerce is a perfect platform for those SMEs that want start an online store. This does not mean that it does not support a large volume of products to be marketed, but rather that it allows simplifying the management of the online store, as well as possible variations for the products. Magento, in turn, allows you to create more complex products and requires keeping track of billing and customers, making it ideal for larger stores.(WooCommerce also allows you to keep track of billing, among many other features similar to Magento, but not natively, but we must install extra plugins to acquire these features). On the other hand, Magento allows you to manage several stores from the same administration panel.
Personalization: Personalization is easier, in general, in WooCommerce, since the development of the store interface is based on WordPress. Through the installation of different plugins or extensions you can create bundles, manage billing, etc. In general, however, although the Magento customization is more complex, it supports the implementation of more specific features of an Website Development Dubai, such as those related to Marketing strategies, promotional codes, temporary offers and products related to which the client He is watching.
SEO: In terms of positioning, both platforms work very well in the entire hierarchy of categories, labels and attributes.
CMS: The Content Management System (CMS) is another feature in which WooCommerce is the winner. Thus, the user can handle it more easily than in other platforms such as Magento in which, although the management itself is not complex, it is moderate.
Internationalization: Magento is the most complete ecommerce website development uae in the face of starting because, at first, WooCommerce is not multi-language (although plugins can be installed to be), and Magento is natively. In general, Magento is a better platform when it comes to Marketing and sales actions in different countries.
Payment Method: Both Magento and WooCommerce have integrated and free payment gateways such as Paypal. Both also admit payment by transfer and cash on delivery, payment by checks, etc. However, for card payment, in both cases we must install complementary modules.
Community of Developers: One of the most significant advantages of WooCommerce, on the other hand, is that when working on WordPress, it has the support of a wide community of developers. Another is that Automatic (the company behind WordPress), has acquired the developer of the WooCommerce plugin, which, a priori, guarantees an increasingly better ecommerce development in dubai.
Security: The main advantage of Magento is clearly that it is a gateway that is specially designed for eCommerce. And another of its favourable points is that it is a robust system that provides greater security when it comes to managing functionalities. Overall, Magento offers more security features than WooCommerce.
Price: Magento is available in two versions, Community and Enterprise (which is paid, but offers many more features). In turn, the optional plugins or extensions offered by WooCommerce are cheaper than those available at Magento. ecommerce web design UAE with Magento, meanwhile, will always be more expensive since, this platform will require, as a rule, a more powerful server and its development is more complex.
SO, HOW DO WE DECIDE WHICH IS THE BEST ECOMMERCE WEB DEVELOPMENT PLATFORM TO SET UP AN ONLINE STORE?
Ideally, looking into the comparison taking into account the following factors:
• Structure and customization of our online store.
• Complexity of the catalog. How many products are you going to have on your website? It is not the same to manage 100 references than 20,000.
• Are we going to connect the store with an ERP?
• Do we need to manage suppliers and invoices from the store itself?
• What budget do we have?
• How many concurrent users do we calculate we will have? It is not the same to manage 5 users at the same time as 200.
• Is it an international project with sales in more than that is where we enter as a Full-Service
Digital Agency located in Dubai that works with both WooCommerce and Magento.one country, with different prices and multi-language?
Once you have answered these questions, you are a little closer to determining which is the best eCommerce website development company Dubai platform for your online store. But it is always best to ask experts for advice.
