A new eMarketer report addresses how brands are using the information coming through social networks to power more advanced decision-making and planning of their marketing efforts. But more are now tapping the services of social analytics vendors, digital agencies and PR firms to also use social data for a variety of outbound marketing activities.
No search results are safe from the Google+ effect. An in-depth look at how Google is ranking results from Google+ for breaking news and what publishers need to do to capitalize on this.
The search and social graphs have made giant strides in the recent past. Even two years ago, people were skeptical about the relationship between search and social media. Fast-forward to 2013, and we are now faced with a complex and large search and social ecosystem that offers a world of opportunity to marketers.
Marketing with Tumblr: Learn how 26 businesses useTumblr and gain insights into how you can include Tumblr in your social media marketing today.
Don't be fooled by this terrible social media marketing advice.
