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Updated by Doug Levy on Oct 10, 2017
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Doug Levy Doug Levy
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Top social media tips from #smwknd

The annual Social Media Weekend at the Columbia Journalism School (@columbiajourn) is a fountain of new, useful info about how to maximize the benefits of social media. Please add to this list and comment.

Listly - Lists made easy + social + fun! - Listly

Lists = Ranking. List Posts = Traffic. We help bloggers & brands curate, crowdsource, and engage readers via live embedded list content inside blog posts.

Scheduled sending and email reminders | Boomerang for Gmail

Boomerang is a plugin for Firefox and Chrome that adds scheduled sending and the easiest, most integrated email reminders to Gmail, helping you reach Inbox Zero.

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21 Tips for Gmail / Email management (from @jeremycaplan)

21 Tips for Gmail / Email management (from @jeremycaplan)

Jeremy Caplan shared an excellent reference on how to manage email more efficiently. My top tip from his list: use search for email instead of trying to file items into folders. See bit.ly/ninjagmail.

Crowdbooster: Social Media Marketing Analytics and Optimization

This actually was from last year but has been one of the most useful tools for my personal Twitter effectiveness.

Crowdbooster measures and optimizes your social media marketing by providing powerful, easy-to-use analytics and recommendations on Twitter and Facebook.

Facebook Stories - Essay: 13 Ways to Make Something Go Viral

Buzzfeed gives up the secret sauce of virality.
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BuzzFeed is a social publisher with 30 million monthly visitors and Facebook is ...

TweetBeam Twitter Wall - Visualize Live Tweets

This looks like an excellent innovation to displaying tweets in front of an audience.
Tweet Beam is a unique visualization of live twitter updates. Capture the feeling of an event with TweetBeam.

How to Use Text Expansion to Save Yourself Hours of Typing Every Week

In a regular day, most of us type the same things over and over again, wasting an enormous amount of time in the process. Why not let your computer do some of that work for you?

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Use larger thumbnail pics on Facebook posts

Use larger thumbnail pics on Facebook posts

Make the OG: image as large as possible, says Vadim Lavrusik of Facebook. Facebook recently increased the size displayed, and larger thumbnail photos get a better response. See facebook.com/fbmedia for details.

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Share and promote existing content

Share and promote existing content

"Social media is like a goat. It needs to eat old content," says @sree. He cited the Barack and Michelle Obama embrace photo that was distributed by the Obama campaign as a perfect example. It wasn't a photo from that November night - it was a summer picture, but it wound up on the cover of the Economist.

Top social media tips from #smwknd - A Listly List

Listly List - Top social media tips from #smwknd - Facebook Stories - Essay: 13 Ways to Make Something Go Viral, TweetBeam Twitter Wall - Visualize Live Tweets, Listly - Lists made easy + social + fun! - Listly, Scheduled sending and email reminders | Boomerang for Gmail, 21 Tips for Gmail / Email management (from @jeremycaplan), Share and promote existing content, Use larger thumbnail pics on Facebook posts, Crowdbooster: Social Media Marketing Analytics and Optimization, and How to Use Text Expansion to Save Yourself Hours of Typing Every Week

5 social media myths busted!

Whilst awareness of social media as a marketing tool is at an all time high, a number of misconceptions still abound. In this article I will look at 5 of the most common social media myths I've come across. Anyone can do it Running social media activities for a business is very different to maintaining a personal social media account.