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Updated by Andy Crestodina on Jun 09, 2016
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Periodic Tables of Marketing

These are all marketing infographics that use the theme of a periodic table of elements.

The Periodic Table of Content: Content Chemistry

Content is made up of pieces. And pieces can be broken down into smaller pieces or combined into larger pieces, just like the elements on the Periodic Table. Thinking about content as particles will give you ideas on how to quickly create new content by “atomizing” your existing content.

Introducing The Periodic Table of Content Marketing

I've written a lot about content strategy over the past decade. I've also highlighted various niche tactics that can help content creators to succeed, as well as plenty of examples of excellent content. But I haven't created many visualisations, and recently I have been keen to do one.

The Periodic Table of Storytelling

This amazing graphic takes some of the thousands of tropes (conventions and devices found within creative works) from the TV Tropes wiki and sets them out in a very creative way. As one commenter said 'Although very tongue-in-cheek and humor-oriented, this piece does indeed breakdown the many elements in storytelling, both modern and ancient, and most likely future too.'

The Periodic Table of Mobile Event Solutions

At FLIRT, we say "treat your co-worker as a consumer." In a nutshell, this means treating even internal audience members and event attendees like they are your customers. It's a mind-set that keeps encouraging us to put the audience in the center of our thinking.


The Periodic Table Of SEO Ranking Factors

The Periodic Table Of SEO Ranking Factors Search engine optimization — SEO — may seem like alchemy to the uninitiated. But there is a science to it. Search engines reward pages with the right combination of ranking factors, or “signals.” SEO is about ensuring your content generates the right type of signals.

Periodic Table of Analytics

The Periodic Table of Google Analytics, inspired by similar periodic table pieces that have ran in the past by well known marketing focused websites. Since the concept works so well for displaying many elements in one place, it worked perfectly for defining the 60+ elements that were included in the Periodic Table of Google Analytics. We hope you enjoy the results!


Periodic Table of Marketing Elements

Made by the Blinds.com marketing team in 2009. A bit overwhelming and a bit out of date, but it had to be on this list, right?

A Periodic Table of Visualization Methods

Not strictly marketing, but this is a comprehensive way to look at all kinds of visual approaches to data...

The Periodic Table of Email Marketing

The periodic table of email marketing is actual a PDF, but you can get to it from this page. I can't tell if it was made by this guy from B2B Marketing. Probably not...

Periodic Table of B2B Marketing Elements

A full diagram of theories by www.b2bmarketinglab.co.uk on how the various elements of B2B Marketing all fit together.

The Periodic Table of WordPress Plugins

Over 23000 WordPress plugins have been contributed to the WordPress.org Plugin Directory. This table showcases the 108 most popular WordPress plugins, ranked by the number of downloads.

Another Periodic Table of Digital & Content Marketing - Digital Marketing Made Easy

Are you cooking up a digital marketing strategy? Routesonline are happy to help! This is the first in a series of featured articles looking at the key ingredients that make up a successful digital marketing campaign.

The Periodic Table of Story Elements | Houston PR

Trade secret: the Periodic Table of Story Elements PR is a game of chance. There, I've said it. There are rarely guarantees of success, unless, of course, you are announcing an immortality pill, the existence of alien life or unimpeachable evidence that Elvis is alive and working as a recruitment consultant in Croydon.

Periodic Table of Ecommerce Web Design

Periodic Table of elements that are essential in ecommerce web design.

2015 Periodic Table of Digital Marketing Predictions and Trends | MESH Interactive

2015 Periodic Table of Digital Marketing Predictions and Trends

Periodic Table of SaaS Metrics for website

Periodic Table of SAS Sales Metrics

  • Listly By

    Andy Crestodina is a co-founder and the Strategic Director of Orbit Media, an award-winning 35-person web design company in Chicago.

    Andy teaches web marketing, as a speaker and on the Orbit blog. Andy has written hundreds of articles on content marketing topics including SEO, Analytics, email marketing, social media and content strategy. Over the past 12 years, Andy has provided web strategy and advice to more than 1000 businesses.

    He is the author of “Content Chemistry: The Illustrated Handbook for Content Marketing.”

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