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Updated by Abhishek Yadav on Jul 29, 2019
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Digital Marketing Guide

Update Blog or news about google,facebook,bing, Yahoo, Twitter and more. Be Updated.

Google Search Console Notices For Removing Noindex Statements From The Robots.txt

Google is now sending out notices to those webmasters who have a noindex directive in their robots.txt file. Google Search Console is sending out notices that they should be removed because it is not something Google will support after September 1, 2019.

Google ad revenue growth popped back in Q2 - Search Engine Land

After several quarters of slowing growth, Google parent company Alphabet reported strong advertising revenue growth in the second quarter of 2019.

Enterprise Call Analytics Platforms: A Marketer's Guide - updated for 2019! - Search Engine Land

Today’s consumers have made mobile calls an integral part of their purchase journeys, as they seek more immediate gratification of their business information wants and needs. Phone calls provide deep-in-the-funnel prospects with fast answers, connections to real people and the type of detailed information that can play an important role in high-consideration purchases.

Merkle: Google ad growth slowed, Microsoft gained with Yahoo in Q2 - Search Engine Land

Ad spend growth on Google search ads slowed while desktop spend on Microsoft Advertising had its strongest quarter in more than three years in the second quarter of 2019, according to performance agency Merkle.

Facebook's search ad test is extending to more accounts - Marketing Land

Facebook has been testing ads in its search results for more than six months, but only with a select few advertisers. Now that test is finally expanding.

Has Instagram increased its ad load? Marketers report as many as 1 in 4 posts are ads - Marketing Land

Recently, a colleague mentioned that she had noticed a significant surge in the number of Instagram ad placements. Conducting a quick test via her feed, she found ads accounted for 22% of 45 posts and 23% of 26 Stories.

The third-party browser tracking cookie is dead. What’s next? - Marketing Land

Marketers have relied on third-party tracking cookies for the last 25 years to track consumer behavior online. Nearly all ad tech and martech platforms use cookies for targeting, retargeting, display advertising and behavioral marketing in general. Now, that’s all changing.

TV-focused brand budgets are more efficient when combined with YouTube and Facebook - Marketing Land

This may not be groundbreaking news, but it bears repeating: the media landscape isn’t the same as it used to be. And it’s nowhere near ready to stop changing.

Facebook shows users more details about data used to target ads - Marketing Land

Facebook is introducing new details to its “Why I’m seeing this ad” feature for users. It now shows the interests and categories used to target the ad and how the ad targeting information was collected — meaning, the website or Facebook Page a user may have visited. The tool links to options to hide ads from an advertiser or remove ad targeting data from their profiles.

Instagram to start showing ads in Explore tab - Marketing Land

Instagram announced Wednesday that it is introducing ads in its Explore tab, the section where users can browse content and discover new accounts based on their interests.