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Https means HyperText Transfer Protocol Secure, while Http is HyperText Transfer Protocol. Https is the secure version of Http. Http refers to the procedure by which information is shared between websites, servers and browsers. When a website has https connection, the information of visitors to the website becomes protected from being hacked by people with malicious intentions
Https connection became even more important when Google announced that having a secure connection is now one of the factors that affects website’s ranking on search engines. Google’s motive for necessitating the switch from Http to https was to ensure online security and make users safe on the web. Google has made it clear that websites will be rank based on how good the experience for user is including factors such as relevant and useful content, pagespeed and online security. A secure connection will help to boost your search engine rankings.
Contact us at Helith Digital to help with installing an SSL certificate and secure connection on your website. We help businesses establish an effective online presence by building functional websites, we will be glad to work with you.
This article was originally published on https://www.helithdigital.com/ (https://www.helithdigital.com/what-is-https-and-3-reasons-why-your-business-website-needs-an-ssl-certificate/)
SSL certificates provide security for your website information and prevent your website and the information shared on it from malicious attacks. The website information could range from very sensitive information such as credit card details to basic information such as name, phone numbers and contact addresses.
Customers can become afraid when they access your website and see that your website is not secure and shows the red warning sign with a not-secure text. Users want to protect their bank card information and avoid losses. A non secure connection can prevent users from taking actions that help achieve your business goals. The consequences are abandonment of cart on ecommerce websites or users refusing to provide information such as names, contact addresses, email addresses, signing up for newsletters, login or other purposes. With an SSL certificate and secure connection your business can easily win customers trust and have credibility, when users see the padlock icon in the browser they will have more trust and confidence to take actions that benefit your business.
