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Updated by Mike Monroe on Nov 01, 2016
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Mike Monroe Mike Monroe
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Resources for Branding

Early branding of a small or emerging company is key for business success. Brands convey an experience, brands make a promise, and brands show your company's face to the world.

Branding 101 For A New Business

Startup newbies can brand on a shoestring. This article explains the nuts and bolts of branding in this Q & A.

How 7 Great Tech Companies Picked Their Unique Names

Get inspiration from how multibillion-dollar tech companies' names and logos came to life.

To Make Brands Un-Ignorable

Digital agency John St. has come up with some of our favorite viral video ad campaigns over the years. Here's how they've made brands un-ignorable via video.

The Label Game: What Do You Do?

It’s a simple enough question... so ask it to yourself.

Why Brands Need To Care About Social Influence

Why Brands Care featured experts from Klout, IAB and Cirque du Soleil sharing their experience in building influence across social channels.

How To Name A Business

Learn about good business names. Then create a company name for your business using these resources from Entrepreneur.

Being the Brand: The Pros and Cons

CEOs as corporate icons? Colonel Sanders pulled it off, and so has Steve Jobs. Yet very few companies allow one individual to represent their brand. Here why...

How 12 Top Brands Got Their Names

Coca-Cola's came from its ingredients, but what about Oreo? Here's how some companies and products came to be known by the names we all recognize.

How To Build Your Brand Online

Loyalty, Consistency And Social Media – all relavant when building a brand online. This graphic shows it all!

Four Ways to Build Your Brand on Pinterest

Did you know studies have shown that Pinterest traffic is more likely to convert into sales than traffic from other social networks?