SocialHRCamp New York City (April 20, 2013)

Not sure how to create a social media policy for your organization (or how to advocate for one)? This workshop will explain the core components of a Corporate Social Media Policy from all angles (legal too!). Don't get caught in a PR, customer service or legal bind because your company is not up to date on best practices and your employees aren't trained. This session will be taught by Joey Price, CEO of Jumpstart:HR, a leading provider of HR outsourcing and consulting for Small Business and Start-ups in America.

The art of minimalism is rooted in the fact that you can make a huge impact with the simplest & fewest touches. Social Media is no longer something the HR professional can ignore. Where there are constraints on time, money and “human” resources, the creation of a social footprint or brand can seem daunting. Social HR Minimalism is the art of developing, implementing and maintaining a social HR footprint/brand with the least amount of resources and maximum impact. This mastermind style talk will provide tips and best practices on creating a social media presence that makes an impact but requires very little resources.

Social Marketology is a framework for social media marketing process covering desired outcomes, brand personality, micro-segments, community, and influencers. In this presentation, Ric Dragon will present the means to use this framework to strengthen HR efforts, internally and externally.

The walls and clocks that used to tell people where work ended and the other parts of their life began have disappeared. As a result, work-life "balance" has ranked as one of the top factors in the decision to pick or stay with an employer. This is true for every generation, Millennials through Baby Boomers, and it means that your organization ignores the importance of these issues at its peril. Yet many do, because they don’t know where to begin. We will discuss the steps you can take to make your organization’s approach to work-life flexibility part of a dynamic internal and external social HR campaign. Stop avoiding work-life issues! Address them head-on and win the battle for top talent across the generations.

We'll take a look at some companies doing it right on twitter and tips for maximizing your profile for recruiting purposes.

Social media allows you to connect with a targeted audience instantly, whether through open-source platforms like Facebook, Google+, Twitter and LinkedIn or closed-source like Yammer and Chatter. The concept of crowdsourcing leverages the expertise, interests and enthusiasm of a large audience to help solve key challenges and problems. Just think about the power that crowdsourcing can have on HR. In this session we will explore what crowdsourcing is, how HR can go about successfully crowdsourcing to drive business value for HR and look at case studies that showcase crowdsourcing in action.

Social Media has changed how we interact with each other, how we find and share information, and how we learn. In this session we’ll discuss ways of using social media for development and training, on-boarding and communication, and best practices for creating vibrant communities of interest and learners.

Are you integrating social media into your talent acquisition campaign? Your competitors are!

Join social media expert Jason Ginsburg of Brandemix as he shows you how to attract top talent using social media, from old favorites like Facebook and Twitter to newcomers like Google Plus and Pinterest. Discover how major brands are using the six essential channels to stand out in the marketplace and engage applicants in innovative ways.

Don't miss this chance to learn from the world's cutting-edge employer brands!

Whether you are looking to create one video or a series of videos to represent your company, video is an essential tool to engage candidates online. Giving job seekers a window into your company is the best way to attract their attention. So what makes a great employer brand video and what should be featured in your video? In this session we will step through what you should look to feature in video and what are the key attraction drivers for candidates. We will cover different methods for creating your own videos and discuss tips to make your video engaging, dynamic and reflective of your great culture. The idea, what's featured in the content, the production and the distribution... we will give you the A, B, C's so you can start enjoying the benefits of video.

A session chock full of compelling Twitter tips, tools, and tricks for shy, reluctant, or just plain late-to-the party tweeters.

In the age of social everything, the internal culture of an organization is always manifested in the outward brand. Part talk, part manifesto, "Creating a Bacon Culture" uses the metaphor of the awesomeness of bacon to explain how to make your internal culture your #1 brand differentiator by developing 7 unique areas.

More and more careers traffic is coming from Mobile devices. Its critical to make sure your jobs can be search, shared and applied to from any device.

It’s important for people to embrace their characteristics, hone in on their strengths (and weaknesses), particularly in the workplace and even in the most corporate environments, people should be in a position to thrive and use their individual personality to their advantage to create off-the-scale results.

We are conditioned to put on a corporate image when we enter the workplace, but do we really need to? If everyone were to do this, we would have companies all over the country with staff who are afraid to speak up, staff who over conform, and staff who don’t challenge the status quo for the good of the company. Staff challenging the status quo needs to be done in the right way though, and this can be achieved through communication.

I am the Founder and CEO of Falcon (http://falcon.io), a people search engine praised by the HR community. I would be happy to share about those topics.