Amit Sharma
• Total global revenue in Online Food Delivery segment amounts to USD 95,413m in 2019.
• The largest market segment in online food delivery is restaurant-to-consumer delivery.
• Annual revenue growth rate of restaurant to consumer segment is expected to be 8.9% while that for platform to consumer delivery is expected to be 11.9% between 2019 and 2023.
Source: https://www.techaheadcorp.com/blog/food-delivery-apps/
There are two models of business in online food delivery apps. One, restaurant to customer and two, platform to consumer. Whatever your business model, you cannot deny that more and more customers are moving online so that they do not have to interact with people needlessly while ordering food. All they want to do is select the desired items from the menu, make payments and wait for the delivery. So, having mobile food delivery app for your business makes sense.
Before you dive into getting a food delivery app developed for your business, you must know what you are up against in terms of competition. Here we outline some of the most important features online food delivery apps must have.
• Easy to Use Interface
• Secure Payments
• Live Order Tracking
• Multiple Methods to Order
• Rewards & Offers
• Push Notifications
With so many players in the market, it is difficult to decide which company must you choose for food delivery app development. Also, before you select the right one you must have these important questions sorted out.
• What is Your Budget?
• Which Framework(s) to Choose?
• Can You Handle Lightning-fast Delivery?
• Do You Know Your Customers?
• What’s Your USP in this Cluttered Market?
As mentioned earlier, knowing the customer is very important for the success of your business. The next factor that would make a great impact on your business is correct marketing. Here are a few tips in no particular order to help you in food delivery apps market:
• Invest in a Custom website
• SEO & Social Media Friendly Platform
• Target a Smaller Area & then Expand
• Customize according to Local Demands
• Think of Alternate Sources of Revenue
• Add User-friendly Features
• Make Simple Order Placement Procedure
If you are in food delivery business but not investing in an online food delivery app, you are leaving lots of money on the table. Using an app enables you to reach more customers, convert one-off customers into repeat customers and even look at alternate ways of monetizing your business. All that you need to do is decide that you need an online food delivery app, choose a mobile app development company, and then you are ready to go.
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