Having an effective digital marketing strategy is no simple task! It takes hours of strategizing, collaboration, and research. From email marketing, social media, to even content creation and blogging, there are so many ways to speak to your audience and generate leads. While we might recommend any number of marketing options for a business, in the end, everything comes down to the website. If you view your website as the foundation for all potential services, you’ll understand that even an amazing lead generation strategy will fall short without a high functioning and modern website that speaks to the clients when they end up there.