We have seen it many times before: brand and agency agree that they are going to run a contest promotion. Promotion launches, all hell breaks loose in a flurry of complaints, negative Facebook wall posts, accusations of cheating, software failure and worse. Brand and agency hang their collective heads in [...]
Social media has revolutionized the way companies run sweepstakes, contests and promotions. Specifically, social tools have made it easy to accomplish things that weren’t possib...
How to run social media contests within a comprehensive social media strategy to produce tremendous results no matter how large or small your business.
Social media promotion: How to use social media contests and sweepstakes to enhance, build and engage your audience.
Brands and businesses are coming up with creative ways to leverage the Facebook platform. Here are a few of the best for you to try out.
