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Updated by Stephan Marais on Mar 17, 2013
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Blogging, Copywriting & Content Marketing - Round-Up 30 Nov 2012

The Pixar Guide to Feel-Good Blogging

To stand out from the crowd, you must make your readers feel good. You must give your readers a warm, fuzzy feeling every time they visit your blog.

7 Ways to Screw Up a Content Marketing Plan

Content marketing is all the rage. Not only can it help expand your brand’s recognition and increase your traffic, it can be a powerful SEO benefit too.

How to Genuinely Have an Impact on Influencers - State of Search

With Google's focus on authorship, visibility and exposure are crucial. Influencers pay a big role. But how to get a grip on them?

The Top 22 Viral Marketing Tactics You Need in 2013 | Social Media Today

Whether you’re a seasoned social media guru, or someone who has spent some time watching a few cat videos on YouTube, no doubt you’ve wondered: “What made this video/article/blog/website get shared so much?”.

7 Content Marketing Tips from the Best in Social Business

Great marketers today have tapped the potential of social marketing and content marketing for big gains. Here's some tips from the best of the best.

How to fix the sad state of content marketing - Christopher S. Penn : Awaken Your Superhero

Content marketing. It was the darling of the marketing world in 2012, but it's fallen on hard times lately. Why? Mostly because marketers are struggling with it, and as a result generating terrible content, which in turn is making people unhappy.

How to Slowly Lose Trust, Influence, and Ultimately Your Audience

BlueGlass Editor Michelle Lowery outlines four surefire ways to lose the attention of your audience - potentially permanently - and how to keep this from happening with proven solutions for effective content creation.

5 Ways Interns Can Help You Scale Quality Content

If you have been paying attention to the content marketing world in recent years, you know there has been a massive shift by Google toward high-quality content.

How to Convert Blog Readers Into Customers

A useful guide by Neil Patel on converting your blog readers into paying customers.

How to Find Blogger Contact Information

In the third part of our blogger outreach series, we show you several methods and techniques on how to find blogger contact information.

How to Steer Clear Of a Future Google Update Targeting Guest Posts | Search Engine People | Toronto

A very good post keeping us on our toes when it comes to Guest Posting as a marketing tactic, do it right or you will get screwed.