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Updated by GamificationCo Summit on Nov 12, 2016
Headline for 2013 GAwards: Best Use of Engagement Techniques in the Enterprise
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2013 GAwards: Best Use of Engagement Techniques in the Enterprise

Nominate and/or vote for the Best Use of Engagement Techniques in the Enterprise from 2012. Engagement techniques are defined as the use of loyalty, gamification, and/or behavioral science in the form of programs, apps, projects, campaigns, and companies. The top voted example in each category will earn one (1) vote in the judged awards. The winners of each category will be announced at GSummit SF 2013 this April 16-18 in San Francisco. Register now at w/ discount code GAWARDS13 (Save $150)

Using Influitive’s AdvocateHub and gamification techniques, Ektron built a community aimed at empowering Ektron’s best customers to engage in all aspects of the company's 2012 Synergy customer conference. One example was a Challenge to Ektron advocates to help build an interstitial playlist on Spotify that would be played during breaks. More examples can be found in the case study.

Customer Advocacy | Advocate Engagement Platform (@CustAdvocacy)

Strength through Customer Advocate Referrals.
Beyond Like, Love or Loyalty.
Identify, engage and motivate your customers to promote your products and services through our gamified advocacy platform.


Jive Software - Jive Gamification Module (@JiveSoftware)

Jive Software - Jive Gamification Module (@JiveSoftware)

Jive Software is a leading global Social Business company, bringing social technology innovations from the consumer world into enterprises securely and at scale, changing the way work gets done. Jive introduced the Jive Gamification Module, an advanced gamification solution powered by Bunchball, for organizations using Jive’s social business platform. The offering was the first and only integrated gamification solution for a collaboration suite, allowing business to use game mechanics to increase engagement and productivity through incentives tailored for individuals and specific groups of users.

Zendesk/Engine Yard (@zendesk + @engineyard)

By integrating Badgeville into Engine Yard's (EY) customer community on Zendesk, EY was able to track and reward valuable user behaviors which drove a more well-informed, self-service community. As a result, they were able to drive down support ticket costs as well as average ticket response time.

PlayVox - Gamification for Call Centers (@PlayVoxHQ)

PlayVox is a Talent Management platform designed to manage and motivate people at Call Centers.

Marketo Drives +124% Increase in Community Activities with Game Mechanics (@Marketo)

Marketo launched their Marketo Community in 2010, where customers and partners could connect with one another, leverage each other’s expertise in technical matters and also share best practices. While Marketo was seeing great success with the Community, they had a strong vision about how to make it even better.

LevelEleven (@LevelElev) -- Motivate & Reward Salespeople in

LevelEleven is the #1 gamification app on the Salesforce AppExchange. Install, setup, and build your first completion in minutes.

@Leaderboarded - Create your own leaderboard to motivate any tribe

Leaderboarded enables you to “motivate your tribe” by creating your own online leaderboard, all powered by social data. Take creative control of the leaderboard while your players enjoy a personalized experience and share social media friendly leaderboards.

Vislinsky Games //Unique brainstorming game to help find solutions to life challenges

Gamified online technology for solving actual life issues through the implementing of creative gaming tasks under the guidance of game moderator (couch). The brainstorming tasks based on the pieces of arts by variety of styles, streams and periods supplement this personal growth instrument with pleasant and helpful diversity, and related social community makes users having fun helping each others with identifing true calls and issues.

AnswerHub Enterprise Q&A

Every day, AnswerHub helps thousands of users find the answers they need. We provide outstanding software and unparalleled customer service. Our goal is to be the world leader in enterprise collaboration and knowledge-sharing.