How to Build Relationships Online and Why It's Important

Listen to your readers. Know what people are saying about you and your brand.

We are often like children, living in a world where everything is about us. Except it’s not. With social media, it is essential to make conversations not centered on you, but on the person you are having the conversation with. Take you out of the talking points and you’ll quickly find out what makes your readers tick!

If you don’t ask, you may never know! Ask what you can do for your readers. How you can provide more value to them. Find out what they are looking for and you’ll know what will keep them coming back!

Yes, it’s nice to reach out to someone once. But relationships are about more than a one time interaction. Build relationships with your readers and the nurture them. You want them to feel comfortable commenting, giving opinions and even giving criticism. And the more of a long term engaged relationship you build with them, the more loyal they will be!

Know who is listening to you. If they want to know about a certain topic, oblige. If they are mostly young stay at home moms, don’t talk about working mom issues. And vice versa. Knowing what your readers want to read will help you to keep them actively engaged!

If you honor them and invest in them, your return will come.

I'm a blogger, who knows me? Maybe my readers, yes they do but when I started blogging there was no one familiar with me. There was no one to understand my distinct trait. This is the story of every blogger. At the beginning, no one knows him/her.