John Cogger
Pricing is the most powerful lever when it comes to business. It evokes strong emotional responses from people. The standard “good, better, best” approach to pricing is okay but strictly belongs to the garden variety of pricing plans.
We’d just read a blog on how HubSpot’s pricing page revamp had resulted in increased marketing qualified leads (MQLs) by 165% and signups by 89%. And also found that most visitors landed on the homepage and quickly moved to our pricing page.
3 smart pricing strategies to attract more clients to your medical billing company in the era of value-based care. Finding it difficult to attract more clients to your medical billing company? The reason could be your pricing structure. Know how to improve client conversion and retention.
