Issuu is a digital publishing platform that makes it simple to publish magazines, catalogs, newspapers, books, and more online. Easily share your publications and get them in front of Issuu’s millions of monthly readers. Title: Importance of HTTPS for SEO, Author: rebecca, Name: Importance of HTTPS for SEO, Length: 2 pages, Page: 1, Published: 2018-04-26
Let’s start with the basics. The “s” at the end of the “http” part of a URL means the website is secure. HTTPS (Hypertext Transport Protocol Security), or secure, sites include the SSL 2048-bit key and can protect a site connection through authentication and encryption. When installed on a web server, an SSL certificate activates the padlock and the https protocol and allows secure connections from a web server to a browser.
We discuss the differences between HTTP and HTTPs, and whether you should convert your website to HTTPS protocol for SEO reasons.
The search engine doesn't hide that websites with the safe protocol will have higher positions in SERP. A few different researches show that almost half of websites in Google SERP Top-10 are on HTTPS (for example, last year there was only 12%).
A website’s use of the secure protocol — as evidenced by the HTTPS designation and the presence of a security certificate — is a priority for search engines. But recent changes to Google Chrome make it important for web browsers, too. Google is tackling the security challenge across the web via its Chrome browser. Google is tackling the security challenge across the web via its Chrome browser. This week, the Chrome team announced that all web pages without an HTTPS certificate will display a “Not Secure” label in Chrome 68, scheduled to be launched in July 2018.
Interested to learn why you need SSL and HTTPS to rank and look better on Google? By the end of this article, you will be versed with the meaning behind the terms SSL and HTTPS, why they're important, how do they work, and how to implement them on your website. Enjoy the reading!
Learn about the pros and cons of using a SSL certificate for Search Engine Optimization.
