Top Rural Marketing & Advertising Blogs for Brand Activation and Communication

Agriculture produce selling markets or Mandis as we call them in India are an effective touch point to target the farmers.

Online shopping is slowly yet steadily making its presence felt in rural areas around the country. See how the rural-urban divide is gradually disappearing, at least on the online front.

Below the Line (BTL) marketing refers to use of new age advertising solutions that are used with the intention of creating a closer relationship with the. .

Changes come more often and faster as the world grows more and more accustomed to the internet. Time and energy required to accomplish a task have diminished but effectiveness and efficiency have increased.
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Most of the highway Dhabas come with a lot of land, space that is otherwise empty can be used for advertising through pasting banners, posters or ads.

tory telling is narrating an event or a product with the help of words or images, often conveyed in an attractive manner.

A lot of marketers believe that only products can be sold in rural market whose prices are low, which is the worst myth for a business. Do not make a mistake because you were believing on myths.

Cinema can be explained as a 360-degree marketing environment, where placement opportunities are numerous. The easiest form of advertising through cinema is

Haat markets organized on a regular basis in rural areas and small towns where people from village and nearby places put up temporary shops to sell their products.

ROI of rural marketing campaign is a mathematical yardstick to measure the benefits reaped from the investment made in rural marketing.

Rural marketing agencies have found surprisingly innovative ways to promote the product and build a brand under the pressure of unpredictable audiences and crowd of similar or competitive products.

Bioscope has a special pull in rural areas and small towns where the technological storm has not hit in all its glory. This pushes the marketer towards. .

Rural Mela organized in rural areas are one of the best congregations for targeting audience from rural areas and small towns.

Countless headlines have been dedicated to the growth in rural markets and its potential; brands are warned against ignoring Rural India while the government rolls out policies with ..

Brand Recall It is the test of the connectivity between the brand name and a respective product type, established by the society or the customers. . .

Technically, lead generation is the initiation of consumer interest or inquiry into products or services of a business. Basically, a lead is a person or. .

With each passing day, India's rural heartlands are going more mobile! In the absence of a right mobile marketing strategy, your marketing plan will not yield 100% results.

Below the Line (BTL) marketing refers to use of new age advertising solutions that are used with the intention of creating a closer relationship with the. .

There might only be one winning strategy but its applications seem two-fold, as per the well-known marketing guru the secret lays in following a step. .

Most of the highway Dhabas come with a lot of land, space that is otherwise empty can be used for advertising through pasting banners, posters or ads.

Higher Brand Recall is a tricky concept and a rather difficult goal to achieve, the best bet is to incorporate the brand into the lives of the customers.