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Most restaurants can't get away with a fabulously color decor though. The ambiance of a restaurant is a massive part of why patrons come back -- and building customer loyalty and retention is a huge part of developing a restaurant business.
Blues and Purples
We frequently hear that, subconsciously, blue and purple tones are associated with toxins and have been demonstrated to decrease appetite. Whether or not the institution with toxins is accurate, the fact that there are not many naturally blue and purple foods is used to explain the colour does not evoke hunger in people. Blue is associated more frequently with relaxation or beverages, therefore these tones are normally used in spas or coffee houses with a bohemian feel. As blues are also considered to actually suppress appetite, gyms typically use the color for their own design. All this implies that for a restaurant, the best thing to do is to reconsider shades of blue and purple.
Read full article - color psychology for restaurant interiors
