Koach Hoyd

For decades, "Playing for Envelopes" recruiting services have sold parents on this same promise of connecting high school athletes with college coaches who wouldn't otherwise recruit them. Even as fewer prospects go unnoticed than ever before, especially in football, services such as Playing for Envelopes sell themselves not just as middlemen, but also as brand managers, social media marketers and recruiting power brokers — all essential, they say, in an increasingly complicated process.