That approach is simple, honest, and sustainable.
Learn your friends’ and followers’ goals first.
and don’t keep score.
Become known for something and stay front of mind.
So you’ll be invited to the ‘real’ party (I call this the back channel).
keep an eye on value and the social order, act like an equal, and don’t jump too far or too soon, as collaboration is a game of approximate equals.
Asking is essential, so ask early and often, but never ask too much, so you can leave the door open for the next round.
