Issuu is a digital publishing platform that makes it simple to publish magazines, catalogs, newspapers, books, and more online. Easily share your publications and get them in front of Issuu’s millions of monthly readers. Title: SEO Strategy: Keywords, Author: rebecca, Name: SEO Strategy: Keywords, Length: 5 pages, Page: 1, Published: 2018-01-03
Learn how to do keyword research from scratch so you can start ranking in search for terms you actually care about.
Keyword strategies require extensive keyword research, grouping, and analysis. Learn how WordStream's keyword strategy tools can help optimize your search campaigns.
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Yesterday we discussed the precise targeting offered by keywords. But even if a keyword is valuable, it might not be valuable to your business. For example, if you are a dentist in Chicago, it is not worth the effort to try to rank for the word dentist. Why? 99% of the people searching for that phrase do not live near Chicago, and are irrelevant prospects. What you would want to rank for, if you were a Chicago dentist, would be things like
Keyword research is evolving. If you haven't revisited your strategy in a while, then you're already behind. Use this article as a roadmap for putting together an effective keyword strategy.
Going back to our online shoe store example, it would be great to rank #1 for the keyword “shoes” … or would it? It’s wonderful to deal with keywords that have 5,000 searches a day, or even 500…
This step-by-step guide will help you build the ultimate SEO keyword strategy for your company with Articulate's insider tips and techniques.
