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Updated by amir on Oct 26, 2017
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amir amir
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Undergraduate Modules GEM

1

GEM1036 / GEH1001 Globalisation and New Media

Modular credits: 4
Workload: 2-1-0-3-4
Prerequisites: Nil
Preclusion(s)/Cross-listing(s): Nil

This module offers students an introduction into the role of new communication technologies in the context of globalization. We will explore various aspects of global communication flows including the global reach of new media and its consequences, global and transnational timesharing and workflows, the role of new media in global and local politics, and the potential of new and traditional communication channels in the context of various forms of activism and communication for social change. The role of culture in global communication and ways in which cultural processes shape and are shaped by the landscape of globalization will be emphasised.

2

GEH1061 Representation and Media

Modular credits: 4
Workload: 2-1-0-0-7
Prerequisites: Nil
Preclusion(s)/Cross-listing(s): Nil

The module introduces the basic concepts in representations of gender, politics, celebrities and culture, and otherness. Concepts that will be examining in this module include representation, structuralism, and feminism. The module will examine and analyse the basic idea of representation, celebrity and culture, gender, politics and otherness; and how media portray them.

3

GEM2027 / GET1008 Public Speaking and Critical Reasoning

Modular credits: 4
Workload: 1-2-0-2-5
Prerequisites: Nil
Preclusion(s)/Cross-listing(s): NM4200 Introduction to Public Speaking

This module prepares students to be effective and efficient public speakers. It offers an overview of the theories of oral communication and public speaking, with particular emphasis on effective speaking, listening and critique skills. It looks into adapting evidence, language, visual aids and other message characteristics through selected forms of public speaking for various purposes, audiences and contexts and includes practice in the critical analysis of speeches. It emphasizes strategic communication to enhance critical thinking skills, rhetorical fluency through reasoned thinking and expression of logical argument positions on local and global issues that impact our everyday lives.

4

GES1031 Culture and Communication in Singapore

Modular credits: 4
Workload: 2-1-0-3-4
Prerequisites: Nil
Preclusion(s)/Cross-listing(s): Nil

This module introduces students to essential conecpts in communication within and across different cultures and prepares them to meet the needs and challenges living and communicating in Singapore's multiracial and multicultural environment. It covers a broad range of topics that include cultural perception, cultural relativism, cultural patterns and worldviews, and verbal and nonverbal communication. Applied topics in intercultural communication to business and organization, media and technology, and computer-mediated communicaiton are also covered against the backdrop of Singapore's digitally-networked and globalized economy. Students will learn to be interculturally sensitive and competent communicators as global citizens and citizens in a global city-state.

5

GES1032 Singapore, the Campaign Nation

Modular credits: 4
Workload: 2-1-0-3-4
Prerequisites: Nil
Preclusion(s)/Cross-listing(s): Nil

Singapore is known as a nation of campaigns. Over the last 50 years, Singaporeans have been over 200 national campaigns that have influenced almost every aspect of our lives from the way we live to the way we speak, eat and behave. This module gives a picture of Singapore's modern history and how it has grown as a nation throguh the lens of campaigns. Students will have the opportunity to chronicle the development of the modern Singapore nation, and the rise of Singapore psyche and Singaporean identity via an analysis of some of Singapore's most iconic campaigns.

6

GES1033 Who moved my OB markers?

Modular credits: 4
Workload: 2-1-0-2-5
Prerequisites: Nil
Preclusion(s)/Cross-listing(s): Nil

This module examines the topic of censorship in Singapore. It examines the origins and meaning of the term "OB marker" and Singapore's history of regulating media and speech to contextualise the perception of strict state control on speech. Contemporary events related to speech and expression are critically examined to assess if the perception of strict state controls on speech in Singapore is still valid.

7

GET1033 Exploring Computational Media Literacy

Modular credits: 4
Workload: 2-2-0-4-2
Prerequisites: Nil
Preclusion(s)/Cross-listing(s): Nil

This module explores how the computer can be used as a medium for expression. Just as it is essential to be literate in the traditional sense, it is increasingly important to be literate (able to read and write) in computational media, such as webpages, social media, smartphone apps, computer games, etc. Through a balance of theory and practice, this interdisciplinary module exposes students to the history and principles behind computation. Students learn, through hands-on exercises, the ways that computation underpins key aspects of modern life, such as the internet, mediated communication, business and commerce, science and technology, and the arts..

8

GET1035 Critical Perspectives in Advertising

Modular credits: 4
Workload: 2-1-0-4-3
Prerequisites: Nil
Preclusion(s)/Cross-listing(s): Nil

This module critiques the effects of advertising. Specifically, it decontructs th role of advertising as practiced by commercial, non-commercial and a variety of other entities to persuade us to adopt products, services, ideas and ideologies. In doisng so, we highlight negative and positive advertising effects from communicative, psychological, cultural, sociological, and political perspectives. Various social and ethical implications of advetising on society in general, and on various vulnerable populations, such as children, minorities, and women, in particular are also discussed. The module promotes approaches to manage advertising influences through active citizen participation to achieve a more enlightened society.

9

GET1038 Communication in Small Groups

Modular credits: 4
Workload: 2-1-0-4-3
Prerequisites: Nil
Preclusion(s)/Cross-listing(s): Nil

This module is designed to help students understand the theoritical and practical aspects of small group communication so that they may function more effectively in groups. Particularly, the module will facilitate discussion on effective communication in the group communication process. Effective communication in a community, public or professional setting requires an understanding of hoe people behave in a group context and how they interact with others inside and outside the group.