This TED Talk inspires its viewers to think that setbacks are opportunities that can be taken advantage of or not, like when one comes across the 404 page.
Iyengar talks about a study saying that when people are presented more options, 20% more people stopped for samples. But at the same time, people with fewer options bought more which makes the form of presentation as a more effective marketing tool.
Seth Godin hosts this TED Talk in a critical manner discussing societal trends that take people to where they are, otherwise known as a cultural moment. Continue reading here.