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Updated by Nick Kellet on Nov 13, 2015
Headline for Books on Sale at #CMWorld > Pls add
Nick Kellet Nick Kellet
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Books on Sale at #CMWorld > Pls add

I wish I'd taken a photo of the books so I could make a full list. too many to carry home. Please add any that are missing

Optimize @LeeOdden - How to Attract & Engage More Customers With Integrated SEO, Social Media & Content Marketing

Order the new book Optimize by Lee Odden to plan, implement and scale an optimized and socialized content marketing strategy.

Content Rules @marketingprofs & @cc_chapman | @thecontentrules

There’s nothing I like better than when good content begets other good content. After all, producing content is a relative cinch. But producing good (or even great!) content? That’s a lot harder.

Your Customer Creation Equation: Unexpected Website Formulas of The Conversion Scientist | @bmassey

To be successful, a Web site must convert traffic to leads and sales. To convert, a Web site must know who is coming and why they are there. The Conversion Scientist applies analytics, content, personas, layout, social media, marketing strategies and more to help make your Web site successful.

Brandscaping | Unleashing the Power of Partnerships | @TPLDrew


Bold Brand Book | Differentiating, Positioning, and Marketing your Professional Services Firms | @joshmiles

What kind of a firm do you think is more marketable—one that has all its marketing success tied to the efforts of one or a few key people, or one that has a brand name so strong that clients want them even if they don’t know WHO from the firm will do their project?

Tao of Twitter | @MarkSchaeffer

You’re busy and don’t have time to decipher the confusing world of Twitter. In one hour, this book will show you how to connect and start creating meaningful business and personal benefits today.

Precision Marketing | @sandraz & @Gallagher_Lee

Precision Marketing: Maximizing Revenue Through Relevance [Sandra Zoratti,Lee Gallagher] on FREE super saver shipping on qualifying offers. As business marketers,the pressure to engage and retain valuable customers in a challenging economy while communication channels are exploding presents a daunting dilemma.