Top 10 B2B Marketing Blogs to Follow - beachheadmarketing

Building the Digital Channel - Beyond Social Media

I think all marketers would agree that digital technology has brought about a sea change in the world of marketing. The basic model has gone from almost exclusively “push” messages to more of a “pull” approach that combines traditional channels, such as advertising and direct mail, with strategies like search engine optimization, social media marketing, mobile and email marketing.

Michael Brenner's Blog on B2B Marketing

Opinions. Commentary. News.

My favorite Michael Jordan/Nike commercial came out toward the end of his career. It’s a 30 second spot of Jordan getting out of his car, walking passed photographers, and out a door. There’s no flash. No game winning shot. It’s just Michael…and then you hear his voice.

Research driven optimization, testing and marketing ideas.

Social Media B2B is a multi-author blog that discusses how the evolving social media landscape is impacting all aspects of B2B communications.

A blog by Neolane USA discussing marketing automation, digital marketing, social media, and b2b / b2c internet marketing trends

If there is a chance to network and build relationships, there is opportunity to generate and nurture leads. Trade shows, workshops and webinars are gold mines for obtaining information. It’s fair to say 98% of attendees likely have an interest in your solution, and that is enough to begin the nurturing process.

B2B demand generation